A unique offer from The Blue Oval to increase loyalty.
Ford CTO Raj Nair on how the automaker decided who gets to buy the new Ford GT, and who gets a kindly-worded rejection letter.
Americans love a good Lincoln.
Starting with the new Continental, Lincoln customers will be able to arrange for a Valet to take their cars in for servicing.
Raj Nair: “We want to prioritize people who are going to care about the car, keep the car and drive the car.”
Ford brand customers are more loyal to the marque than those from any other automotive brand.