At the 2016 North American International Auto Show (NAIAS) in Detroit, the Ford booth will be participating in a three-year-old annual tradition: giving away free, user-assembled model car kits. This year, the model car to be doled out to NAIAS patrons will be a 2017 Ford GT kit made by Revell.
Revell’s special NAIAS 2017 Ford GT model car is made up of 14 snap-together pieces for easy assembly. Like the 2017 Ford F-150 Raptor kits given away at last year’s Detroit Auto Show, this kit will feature a special Auto Show stamp to signify its origins, and make the supercar model distinct from the retail 2017 Ford GT model kit by Revell.
The Ford/Revell “Make ‘n Take” model car giveaways at the Detroit Auto Show started in 2014, with a 2015 Ford Mustang model to commemorate the pony car’s first public appearance in the Midwest. Like that model, and the F-150 Raptor after it, the 2017 Ford GT model supercar at next month’s Detroit Auto Show can be assembled in just a few minutes.
“We’ve always enjoyed building Ford products,” said Revell VP of Marketing Brian Eble. “Ford’s iconic designs make them a great brand to replicate. From first time model builders to master builders; Ford products continue to be one of the most sought after subject matter for scale plastic model kits.”