Ford Authority

Ford CEO Mark Fields Optimistic About Future In China

Ford Motor Company CEO Mark Fields remains unwaveringly optimistic about the automaker’s future in China, predicting even more sales volume in the growing Asian market than the company saw in 2015.

Ford’s total sales volume in China, by the way, exceeded 1.1 million units last year – a new record.

Yahoo Finance concedes that Ford might indeed experience still more growth in China in 2016, thanks in part to a lower consumption tax throughout the country. Mark Fields admitted to the website that “[Ford] did see a slowdown in China last year during the midsummer months when the economy cooled down, but we have to put this in perspective. China is going through the transition from an investment and industry-led economy to a consumer economy.”

In other words, the purchasing power of China’s middle class is only growing stronger.

Ford CEO Mark Fields also discussed declining oil prices with Yahoo Finance, saying that while he expects gasoline prices to continue declining in 2016, it’s only a mid-term trend. “Our long-term view is that the price of a barrel of oil will go up and gas will go up,” said Mr. Mark Fields, “and that’s why we’re spending so much money on investing in fuel-efficient and electrified vehicles.”

Aaron Brzozowski is a writer and motoring enthusiast from Detroit with an affinity for '80s German steel. He is not active on the Twitter these days, but you may send him a courier pigeon.

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