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Ford EcoBoost-Powered Avatar Roadster Track Day Star Unveiled

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The track day aficionado has plenty of light, purpose-built machines at his or her disposal, from the likes of Ariel, Caterham, BAC, and Zenos. And now, there’s a new British firm tossing its hat into the ring: Avatar Sports Cars, with their new Ford EcoBoost-powered Avatar Roadster.

The Avatar Roadster just debuted at the Autosport International event in the UK, and the specs are tantalizing, to say the least. The Avatar Roadster is made from a tubular spaceframe chassis and fiberglass body panels, contributing to an impressive 700 kg (1544 lb) curb weight. A base 2.0-liter Ford EcoBoost engine – the same 250 hp unit as in the Ford Focus ST – provides power, while customers have the choice of stepping up to the 350 hp 2.3-liter engine from the forthcoming Focus RS.

This puts the Avatar Roadster in rather direct competition with the Zenos E10 S and E10 R, which claim the same curb weight, and offer the same powerplant choices.

A 5-speed manual transaxle sends power to the rear wheels, and lends the Avatar Roadster a “near-perfect” front-to-rear weight distribution. Futher aiding the handling are a Quaife limited-slip differential, and in-board adjustable suspension. Best of all, a focus on road-friendliness means that owners can conceivably drive the Roadster to and from track events.

According to the UK’s Autocar, Avatar Sports Cars only plans to build 25 to 30 examples of the new Avatar Roadster per annum, each costing £29,450 or £34,450 depending on the choice of engine. Availability in the United States is uncertain.

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Written by Aaron Brzozowski

Aaron Brzozowski is a writer and motoring enthusiast from Detroit with an affinity for '80s German steel. He is not active on the Twitter these days, but you may send him a courier pigeon.

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