Despite the rugged, blue-collar image of the pickup truck, today’s models can be loaded up with luxury features and command eye-watering prices in short order. To demonstrate this point, Car and Driver recently priced out a smattering of different pickup models currently on the market in their highest-price guises, generating a list of the most expensive available examples.
Perhaps unsurprisingly, the Ford F-Series made the list – several times, with several different models and trim levels. At the low end, there’s the Ford F-150 King Ranch, which bases at $51,131. With options like the available 3.5-liter EcoBoost V6, four-wheel drive, FX4 offroad package, and general 601A package, that price swells to more than $66k in a hurry. The similar-but-different F-150 Platinum is no less pricey, basing at $53,596 and growing to $66k with similar options.
And then, there’s the range-topping F-150 Platinum with its $59,965 base price. Options like four-wheel drive, the Trailer Tow package, and more push the price tag up past $68k with ease.
Super Duty buyers can’t hope to escape the higher extremes of Ford F-Series pricing, either. The F-250 Platinum makes the list with a base price of $58,235, and a cost-with-options over $70k. That’s mostly thanks to the available Power Stroke diesel V8, which rings in at a staggering $8,480 on its own. The FX4 offroad package, power sunroof, and some other check-boxes help the F-250 push past the $70k mark. Finally, the F-350 Platinum claims the prize as the most expensive Ford F-Series available. It bases at less than the F-250 – $57,345 vs. $58,235 – but can shoot past $73k with options (Power Stroke diesel V8, four-wheel drive, dualie rear axle, etc.).
Of course, prospective pickup truck customers have plenty of options for affordable-while-capable Ford F-Series pickups; the F-150 Standard Cab starts at a mere $26,430. But so long as pickup owners are such a devoted breed, so willing to shell out big bucks for premium optional extras, automakers will continue to offer them.