Ford Motor Company U.S. Sales Up 20 Percent To 217,192 Units In March 2016

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Ford and Lincoln dealers in the United States delivered 254,711 new vehicles in March 2016, a 7.96 percent increase compared to March 2015. With sales up at both Ford and Lincoln brands, the results represent the company’s best March sales performance since 2006.

“Customers continue buying high-end SUVs and trucks, helping the Ford brand increase its average transaction prices by more than $1,600 per vehicle in March – nearly double the industry average,” said Mark LaNeve, Ford vice president, U.S. Marketing, Sales and Service. “We have been seeing solid sales momentum in the first quarter across our entire portfolio, with car, SUV and truck sales up across the board.”

March 2016 notes (vs. March 2015, except as noted):

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Ford Motor Company:

Ford sales grew 7.83 percent to 245,022 units:

Lincoln sales grew 11.43 percent to 9,689 unit:

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Sales Results - March 2016 - USA - Ford

MODELMAR 2016 / MAR 2015MARCH 2016MARCH 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
C-MAX-3.79% 1,7021,769-5.71%4,059 4,305
E-SERIES-6.25% 5,8166,204-9.06%12,648 13,908
EDGE+48.91% 14,0059,405+53.08%35,993 23,512
ESCAPE+8.43% 28,52126,303+6.42%71,594 67,272
EXPEDITION-0.80% 3,8343,865+11.15%10,673 9,602
EXPLORER+4.05% 21,60520,765+5.87%55,885 52,787
F-SERIES+9.12% 73,88467,706+4.97%186,121 177,312
FIESTA-8.06% 4,5494,948-10.30%10,863 12,110
FLEX+13.64% 2,1001,848+38.95%6,425 4,624
FOCUS-9.17% 18,61820,497-5.24%50,215 52,994
FUSION+2.17% 29,67529,044+4.93%74,994 71,470
HEAVY TRUCKS+44.09% 1,6471,143+46.18%4,039 2,763
MUSTANG-0.79% 12,56312,663+1.09%30,136 29,811
POLICE INTERCEPTOR SEDAN-2.13% 920940-2.44%2,275 2,332
POLICE INTERCEPTOR UTILITY+22.42% 2,8072,293+27.20%7,530 5,920
TAURUS+32.20% 4,2623,224+35.74%11,181 8,237
TRANSIT+52.75% 14,8959,751+57.43%36,022 22,881
TRANSIT CONNECT-25.63% 3,6194,866-11.26%10,068 11,345
FORD TOTAL+7.83% 245,022227,234+8.29%620,721 573,185

Sales Results - March 2016 - USA - Lincoln

MODELMAR 2016 / MAR 2015MARCH 2016MARCH 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
MKC-5.51% 1,9562,070-1.76%5,138 5,230
MKS-6.80% 781838-6.07%1,918 2,042
MKT+4.56% 390373+31.74%1,129 857
MKX+87.86% 2,7711,475+81.40%7,198 3,968
MKZ-12.74% 2,4802,842+0.74%6,554 6,506
NAVIGATOR+19.51% 1,3111,097+3.23%2,968 2,875
LINCOLN TOTAL+11.43% 9,6898,695+15.96%24,905 21,478

Sales Results - March 2016 - USA - FMC Totals

BRANDMAR 2016 / MAR 2015MARCH 2016MARCH 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
FORD TOTAL+7.83% 245,022227,234+8.29%620,721 573,185
LINCOLN TOTAL+11.43% 9,6898,695+15.96%24,905 21,478
FMC USA TOTAL+7.96% 254,711235,929+8.57%645,626 594,663

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Written by Alex Luft

Ford Authority founder with a passion for global automotive business strategy.

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