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Ford Motor Company Files Trademark Application For ‘F-150 Heritage’

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Ford Motor Company has filed an application to register F-150 Heritage as a trademark with the United States Patent and Trademark Office (USPTO), Ford Authority has discovered.

The automaker’s June 27th, 2016 application is assigned serial number 87084687 and specifies that the mark will be used for “Motor vehicles, namely, automobiles and trucks”.


Ford F-150 Heritage Trademark Application

The Ford Authority Take

The filing tells us that Ford is likely planing to introduce a special edition of the F-150 called F-150 Heritage. The automaker offered a Heritage Edition F-150 for the 2003 model year. Only 15,000 units of the special truck were produced. It was available exclusively on the 139″ WB XLT SuperCab Styleside and featured a classic look that was a respectful nod to all the F-Series trucks that have gotten the job done, decade after decade:

  • Front black 40/60 split bench with accent color inserts or optional captain’s chairs, with unique contoured seat trim in a choice of three accent fabrics color keyed to the exterior
  • Chrome grille surround with black honeycomb grille insert
  • Chrome tubular cab steps
  • Unique black “F150” front floor mats with rear floor mat
  • 17″ 5-spoke aluminum wheels
  • Unique two-tone paint treatment and tape stripe
  • Unique commemorative badging
  • Black Ford bedliner
  • Clear lens headlamps
  • Park lamps and fog lamps
  • Accent colored lower bumper valance
2003 Ford F-150 Heritage Edition exterior
2003 Ford F-150 Heritage Edition

Ford also used the Heritage name on a 2004 F-150, but unlike the 2003 model year, it wasn’t a special package. Instead, the 2004 Ford F-150 Heritage was simply the outgoing body style of the truck for the 2004 model year.

Stay tuned to Ford Authority as we follow this story, as well as for all kinds of other Ford news.

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Written by Alex Luft

Ford Authority founder with a passion for global automotive business strategy.

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