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Ford Motor Company U.S. Sales Down 2.8 Percent To 216,479 Units In July 2016

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Ford and Lincoln dealers in the United States delivered 216,479 new vehicles in July 2016, a 2.8 percent decrease compared to July 2015. Sales of both FoMoCo brands — Ford and Lincoln — were down on a year-over-year basis.

“Trucks and vans continue to be market strengths for Ford,” said Mark LaNeve, Ford vice president, U.S. Marketing, Sales and Service. “Van customers rewarded us with another strong year-over-year gain, and F-Series had its best retail sales this year.”

July 2016 notes (vs. July 2015, except as noted):

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Ford Motor Company:

  • Cumulative Ford Motor Company sales, which consist of Ford and Lincoln sales, decreased 2.8 percent to 216,479 units
    • Retail sales were down 6 percent to 161,158 units
    • Fleet sales — those to large companies, government customers and rental car companies — were up 6 percent to 55,321 units
  • Ford’s overall transaction prices grew $1,600 in July — more than double the industry average — as a result of continued higher shift of the overall product mix to trucks and SUVs
  • Cumulative truck sales, including pickup trucks and vans, grew 5 percent

Ford sales decreased 2.7 percent to 207,381 units:

Lincoln sales decreased 4.6 percent to 9,098 units:

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Sales Results - July 2016 - USA - Ford

MODELJUL 2016 / JUL 2015JULY 2016JULY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
C-MAX-2.66% 1,8671,918-7.37%12,135 13,101
E-SERIES+20.02% 4,0113,342+0.58%31,406 31,225
EDGE+4.91% 10,51210,020+10.78%81,550 73,615
ESCAPE-10.23% 26,26029,253+3.40%181,638 175,669
EXPEDITION+118.42% 5,9632,730+42.93%33,721 23,593
EXPLORER-22.22% 16,61521,361-1.46%128,952 130,865
F-SERIES-0.95% 65,65766,288+8.84%460,901 423,468
FIESTA-25.48% 4,0925,491-27.69%29,631 40,980
FLEX-6.38% 1,7771,898+8.96%13,612 12,493
FOCUS-17.94% 13,97317,027-12.67%117,117 134,106
FUSION-4.37% 24,00725,105-4.16%170,840 178,263
HEAVY TRUCKS+68.90% 1,211717+51.01%9,089 6,019
MUSTANG+12.77% 9,5658,482-5.53%72,530 76,772
POLICE INTERCEPTOR SEDAN+5.80% 839793-6.73%5,530 5,929
POLICE INTERCEPTOR UTILITY+27.57% 2,5772,020+29.67%19,347 14,920
TAURUS-44.28% 2,2304,002-8.79%21,925 24,038
TRANSIT+41.25% 11,3358,025+36.77%89,815 65,668
TRANSIT CONNECT+3.54% 4,8904,723-5.48%27,393 28,980
FORD TOTAL-2.73% 207,381213,195+3.25%1,507,132 1,459,704

Sales Results - July 2016 - USA - Lincoln

MODELJUL 2016 / JUL 2015JULY 2016JULY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
MKC-12.91% 2,1382,455+3.35%14,249 13,787
MKS-42.46% 313544-14.06%3,758 4,373
MKT-56.18% 259591-10.28%2,417 2,694
MKX+5.44% 2,6562,519+57.48%17,745 11,268
MKZ+12.34% 2,9682,642-1.35%17,661 17,902
NAVIGATOR-2.68% 764785-0.89%6,565 6,624
LINCOLN TOTAL-4.59% 9,0989,536+10.15%62,395 56,648

Sales Results - July 2016 - USA - FMC Totals

BRANDJUL 2016 / JUL 2015JULY 2016JULY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
FORD TOTAL-2.73% 207,381213,195+3.25%1,507,132 1,459,704
LINCOLN TOTAL-4.59% 9,0989,536+10.15%62,395 56,648
FMC USA TOTAL-2.81% 216,479222,731+3.51%1,569,527 1,516,352

Further Reading

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Written by Alex Luft

Ford Authority founder with a passion for global automotive business strategy.

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