Ford F-Series Is Now The Official Truck Of The NFL

2016 Ford F-Series official NFL truck
Sponsored Links

Ford Motor Company, which recently unveiled a new “Dallas Cowboys Edition” Ford F-150 pickup, is adding on to its existing sponsorship deals with big-league American football by making the Ford F-Series the “Official Truck of the NFL.” The new partnership has been green-lighted for three years, and will put the Ford F-Series front-and-center for NFL fans.

“America’s truck leader is teaming up with organizers of the nation’s favorite sport to put the spotlight on fans and players who show toughness, smarts and determination on and off the field,” says Ford VP of US Marketing, Sales and Service Mark LaNeve. “Both brands – each a leader in its category and known for toughness, capability, excellence and innovation – are coming together to give fans exclusive access to events and games, and to highlight players in a new way.”

As part of the deal, Ford is kicking off a new fan experience in New York today where the automaker will offer “Built Ford Tough Tailgate Trucks On Demand” through Uber. Essentially, fans can use the Uber app to call upon a decked-out Ford F-Series Super Duty to deliver tailgate food, game tickets, and merchandise on game day. A “Built Ford Tough Tailgate Tour” will have these Ford F-Series tailgate trucks moving around the country, giving fans in other cities the opportunity to have the same experience.

Sponsored Links
Sponsored Links

Subscribe to Ford Authority
For around-the-clock Ford news coverage

We'll send you one email per day with the latest Ford updates.

It's totally free.

  • Want to see your Ford vehicle or build featured on Ford Authority? We welcome your submissions. See here for details. ×

Written by Aaron Brzozowski

Aaron Brzozowski is a writer and motoring enthusiast from Detroit with an affinity for '80s German steel. He is not active on the Twitter these days, but you may send him a courier pigeon.

Sponsored Links

Leave a Reply

Your email address will not be published. Required fields are marked *

Miraculous, Rare Ford RS200 S Auctions Today In London

Exploring The Inner Workings Of The New Ford / GM 10-Speed Automatic