The Ford Mustang was far and away the best-selling sportscar in the world in 2016, spurred largely by increased sales overseas. Citing data from an IHS Markit new-vehicle-registration study, Ford says that more than 150,000 Mustang units were sold globally in 2016. That represents a 6-percent increase over 2015; international sales, which accounted for nearly 45,000 of that total, were up 101 percent.
“The legacy of Mustang continues to grow, and in places it never reached before,” says Ford Mustang Marketing Manager Mark Schaller. Some of the new markets the pony car reached for the first time in 2016 included New Caledonia, Gibraltar, and Bonaire. In all, the Mustang is sold in 140 different countries today, and six more will be added through 2017.
“We continue to make it available in new markets, and drivers in those markets continue to respond with resounding approval,” Schaller says.
The number of Ford Mustang examples sold outside the US is expected to roughly double again this year, going from 17.5 percent of global sales to 30 percent. Apart from being the world’s best-selling sportscar, it’s also the most-liked vehicle of any sort on Facebook, with more than 8.4-million likes.
Comments
Because it still looks and acts line a Pony!