July 2017 sales of FoMoCo’s Ford brand totaled 191,337 units in the United States, a decrease of 7.7 percent compared to July 2016.
Sales on an individual model basis were as follows:
- Ford C-Max sales decreased 1.5 percent to 1,839 units
- Ford E-Series sales decreased 17.33 percent to 3,316 units
- Ford Edge sales increased 6.13 percent to 11,156 units, a new July record
- Ford Escape sales increased 5.54 percent to 27,716 units; retail sales increased 4.3 percent and approximately 30 percent of retail sales were high-series Titanium models
- Ford Expedition sales decreased 39.34 percent to 3,617 units
- Ford Explorer sales increased 12.93 percent to 18,763 units; retail sales were up 20.4 percent, gaining in every region of the country, including:
- 21 percent increase in the Northeast
- 20 percent increase in the Southeast
- 28 percent increase in the Great Lakes
- 21 percent increase in Central region
- 18 percent increase in the West
- What’s more, 33 percent of Explorer retail sales came from high-series Limited, Sport and Platinum models
- Ford F-Series sales increased 5.8 percent to 69,467 units
- Customers heavily favored high-series Super Duty pickups in July, representing 53 percent of the mix, driving average transaction prices for Super Duty to just over $55,000 per truck, a $4,600 increase versus year-ago levels
- Ford Fiesta sales decreased 12.46 percent to 3,582 units
- Ford Flex sales decreased 13.34 percent to 1,540 units
- Ford Focus sales increased 18.12 percent to 16,505 units
- Ford Fusion sales decreased 42.16 percent to 13,886 units
- Ford GT sales totaled 8 units
- Ford Heavy Trucks sales decreased 26.18 percent to 894 units
- Ford Mustang sales decreased 35.12 percent to 6,206 units
- Ford Police Interceptor Sedan sales decreased 23.36 percent to 643 units
- Ford Police Interceptor Utility sales increased 7.33 percent to 2,766 units
- Ford Taurus sales decreased 0.27 percent to 2,224 units
- Ford Transit sales decreased 67.27 percent to 3,710 units
- Ford Transit Connect sales decreased 28.45 percent to 3,499 units
- Sales of Ford brand CUVs and SUVs totaled 65,558 units, an increase of 2.9 percent; the vehicles set a new sales record of 472,022 units in the first seven months of 2017, positioning the lineup well for the upcoming launches of the all-new Expedition and EcoSport
In the first seven months of 2017, U.S. Ford brand deliveries decreased 4.71 percent to 1,436,102 units.
Sales Results - July 2017 - USA - Ford
| MODEL | JUL 2017 / JUL 2016 | JULY 2017 | JULY 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| C-MAX | -1.50% | 1,839 | 1,867 | -12.37% | 10,634 | 12,135 |
| E-SERIES | -17.33% | 3,316 | 4,011 | -1.52% | 30,930 | 31,406 |
| EDGE | +6.13% | 11,156 | 10,512 | +1.06% | 82,413 | 81,550 |
| ESCAPE | +5.54% | 27,716 | 26,260 | +1.67% | 184,672 | 181,638 |
| EXPEDITION | -39.34% | 3,617 | 5,963 | +3.00% | 34,734 | 33,721 |
| EXPLORER | +12.93% | 18,763 | 16,615 | +6.41% | 137,224 | 128,952 |
| F-SERIES | +5.80% | 69,467 | 65,657 | +8.34% | 499,327 | 460,901 |
| FIESTA | -12.46% | 3,582 | 4,092 | -4.96% | 28,162 | 29,631 |
| FLEX | -13.34% | 1,540 | 1,777 | -3.59% | 13,123 | 13,612 |
| FOCUS | +18.12% | 16,505 | 13,973 | -15.28% | 99,226 | 117,117 |
| FUSION | -42.16% | 13,886 | 24,007 | -29.11% | 121,111 | 170,840 |
| GT | * | 8 | * | * | 29 | * |
| HEAVY TRUCKS | -26.18% | 894 | 1,211 | -16.39% | 7,599 | 9,089 |
| MUSTANG | -35.12% | 6,206 | 9,565 | -29.94% | 50,814 | 72,530 |
| POLICE INTERCEPTOR SEDAN | -23.36% | 643 | 839 | -12.77% | 4,824 | 5,530 |
| POLICE INTERCEPTOR UTILITY | +7.33% | 2,766 | 2,577 | +2.63% | 19,856 | 19,347 |
| TAURUS | -0.27% | 2,224 | 2,230 | -0.82% | 21,745 | 21,925 |
| TRANSIT | -67.27% | 3,710 | 11,335 | -21.93% | 70,120 | 89,815 |
| TRANSIT CONNECT | -28.45% | 3,499 | 4,890 | -28.60% | 19,559 | 27,393 |
| FORD TOTAL | -7.74% | 191,337 | 207,381 | -4.71% | 1,436,102 | 1,507,132 |
About The Numbers
- All percent change figures compared to Ford July 2016 sales, except as noted
- There were 25 selling days in July 2017 and 26 selling days in July 2016
Further Reading & Sales Reporting
- Ford Motor Company news
- U.S. Ford Motor Company July 2017 sales results
- Lincoln July 2017 sales results
- Running Ford Motor Company sales numbers
- Running Ford sales numbers
- Running Lincoln sales numbers
Comments
I know how to solve the problem – sell your Raptors for MSRP instead of 10-15,000. over. I would order a 2018 today if the markup game would stop.