Ford Motor Company reported 222,248 new vehicle deliveries for September 2017 in the U.S. market, an 8.7 percent increase compared to September 2016. Sales increased both at the Ford brand as well as at Lincoln.
“Our September sales were strong across the board – including retail, commercial and government”, said vice president of U.S. Marketing, Sales and Service Mark LaNeve. “We’re pleased to say recovery in Houston and Florida is moving quickly, with all of our dealers in the area now back up. We couldn’t be happier with the tireless effort from our dealers, employees and the countless first responders who are moving so quickly.”
Sales Summary - September 2017 - Ford Motor Company - USA
| Sale Type | Sales | Sales Mix |
|---|---|---|
| Total | 222,248 | 100.0% |
| Retail | 169,544 | 76.3% |
| Fleet | 52,704 | 23.7% |
Ford Motor Company U.S. September 2017 Sales Notes
FoMoCo sales overview:
Sales types:
- Cumulative Ford Motor Company sales, which consist of Ford and Lincoln sales, increased 8.7 percent percent to 222,248 units:
- Retail sales increased 4.4 percent to 169,544 vehicles
- Fleet sales, including daily rental, commercial and government segments, increased 25.1 percent to 52,704 units due to order timing. The sales accounted for 23.7 percent of total sales, up 3.1 percent:
- Daily rental deliveries accounted for 5.5 percent of total sales, down 0.4 percentage points
- Commercial deliveries accounted for 12.4 percent of total sales, up 3.3 percentage points
- Government deliveries accounted for 5.9 percent of total sales, up 0.2 percentage points
- Truck sales increased 19.9 percent to 103,625 units
- SUV sales increased 1.8 percent to 68,705 units
- Car sales decreased 1.3 percent to 49,918 units
Average Transaction Prices (ATPs):
- Ford Motor Company did not disclose ATPs for September but did report a $2,300 increase in F-Series ATPs versus last year due to strong demand for high series trucks.
Inventory:
- Gross stock September month-end inventory, which includes in-transit and dealer stock, was 619,191 units for a 82 days supply, representing:
- A decrease of 11,639 units from the 630,830 units at the end of August 2017
- A decrease of 9 days from the 81 days supply at the end of August 2017
- A decrease of 81,737 units from the 650,928 units at the end of September 2016
- A decrease of 8 days from the 80 days supply at the end of September 2017
- On-the-ground September month-end inventory, which includes dealer stock, was 513,838 units for a 60 days supply, representing:
- A decrease of 4,339 units from the 518,177 units at the end of August 2017
- A decrease of 7 days from the 67 days supply at the end of August 2017
- A decrease of 28,089 units from the 541,927 units at the end of September 2016
- A decrease of 6 days from the 66 days supply at the end of September 2016
Ford sales increased 9.1 percent to 213,446 units:
- Ford C-Max sales increased 5.25 percent to 1,503 units
- Ford E-Series sales increased 18.09 percent to 4,810 units
- Ford Edge sales increased 11.18 percent to 11,476 units
- Ford Escape sales increased 2.03 percent to 25,575 units
- Ford Expedition sales decreased 52.79 percent to 2,848 units
- Ford Explorer sales increased 13.39 percent to 18,898 units; retail sales increased 14.9 percent for its best September retail sales performance in 13 years
- The growth came from across the country, with the East region gaining 9.1 percent, the Great Lakes region gaining 11.6 percent, Southeast gaining 25 percent, Central gaining 28.7 percent, and West gaining 7.5 percent
- Ford F-Series sales increased 21.37 percent to 82,302 units
- F-Series sales surpassed the 80,000 units mark in September only two other times in the model’s history
- Overall F-Series Average Transaction prices (ATPs) increased $2,300 versus last year due to strong demand for high series trucks
- Demand was robust for Super Duty, with high series Lariat, King Ranch, and Platinum trucks making up 52 percent of retail sales
- This winter, the F-Series Super Duty will introduce a Limited edition model – the highest trim level in the lineup. High series Super Duty trucks including Lariat, King Ranch and Platinum have consistently represented more than 50 percent of the model’s retail sales gains in 2017.
- Ford Fiesta sales decreased 11.82 percent to 3,730 units
- Ford Flex sales increased 6.46 percent to 1,697 units
- Ford Focus sales increased 5.3 percent to 11,751 units; retail sales increased 8.3 percent supported by Focus ST and RS. This is the third consecutive month of sales gains for the Focus.
- Ford Fusion sales increased 3.32 percent to 21,253 units
- Ford GT sales totaled 7 units
- Ford Heavy Trucks sales decreased 39.68 percent to 605 units
- Ford Mustang sales decreased 9.05 percent to 5,847 units
- Ford Police Interceptor Sedan sales decreased 24.17 percent to 571 units
- Ford Police Interceptor Utility sales decreased 6.86 percent to 2,309 units
- Ford Taurus sales decreased 6.58 percent to 2,356 units
- Ford Transit sales increased 25.44 percent to 13,546 units, its best September since its introduction in 2014
- Ford Transit Connect sales decreased 12.97 percent to 2,362 units
- Ford brand SUVs gained 8.8 percent at retail last month, their best retail performance since 2003. The Escape, Edge and Explorer all posted retail gains.
Lincoln sales increased a slight 0.06 percent to 8,802 units:
- Lincoln Continental sales increased 10.58 percent to 857 units
- Lincoln MKC sales increased 17.74 percent to 2,456 units, its best September sales since launch
- The model posted stronger growth in the east, which was up 19 percent
- Lincoln MKS sales decreased 100 percent to 0 units
- Lincoln MKT sales increased 10.24 percent to 280 units
- Lincoln MKX sales increased 5.81 percent to 2,457 units
- Lincoln MKZ sales decreased 16.51 percent to 2,043 units
- Lincoln Navigator sales increased 5.19 percent to 709 units
- Lincoln SUV sales performance increased 10.6 percent
In the first nine months of 2017, Ford Motor Company sales decreased 2.8 percent to 1,933,459 units.
Sales Results - September 2017 - USA - Ford
| MODEL | SEP 2017 / SEP 2016 | SEPTEMBER 2017 | SEPTEMBER 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| C-MAX | +5.25% | 1,503 | 1,428 | -8.57% | 13,851 | 15,149 |
| E-SERIES | +18.09% | 4,810 | 4,073 | +1.09% | 40,634 | 40,195 |
| EDGE | +11.18% | 11,476 | 10,322 | +1.60% | 104,727 | 103,076 |
| ESCAPE | +2.03% | 25,575 | 25,065 | -0.38% | 233,878 | 234,764 |
| EXPEDITION | -52.79% | 2,848 | 6,033 | -11.17% | 40,401 | 45,479 |
| EXPLORER | +13.39% | 18,898 | 16,667 | +6.30% | 174,247 | 163,913 |
| F-SERIES | +21.37% | 82,302 | 67,809 | +10.57% | 658,636 | 595,656 |
| FIESTA | -11.82% | 3,730 | 4,230 | -6.88% | 36,139 | 38,807 |
| FLEX | +6.46% | 1,697 | 1,594 | -1.87% | 16,715 | 17,034 |
| FOCUS | +5.30% | 11,751 | 11,160 | -11.58% | 123,827 | 140,049 |
| FUSION | +3.32% | 21,253 | 20,570 | -24.10% | 159,742 | 210,462 |
| GT | * | 7 | * | * | 49 | * |
| HEAVY TRUCKS | -39.68% | 605 | 1,003 | -18.73% | 9,072 | 11,163 |
| MUSTANG | -9.05% | 5,847 | 6,429 | -28.72% | 62,196 | 87,258 |
| POLICE INTERCEPTOR SEDAN | -24.17% | 571 | 753 | -14.61% | 6,119 | 7,166 |
| POLICE INTERCEPTOR UTILITY | -6.86% | 2,309 | 2,479 | +1.12% | 24,787 | 24,512 |
| TAURUS | -6.58% | 2,356 | 2,522 | -2.59% | 26,280 | 26,978 |
| TRANSIT | +25.44% | 13,546 | 10,799 | -16.67% | 93,838 | 112,607 |
| TRANSIT CONNECT | -12.97% | 2,362 | 2,714 | -24.16% | 25,599 | 33,753 |
| FORD TOTAL | +9.10% | 213,446 | 195,650 | -3.00% | 1,850,737 | 1,908,021 |
Sales Results - September 2017 - USA - Lincoln
| MODEL | SEP 2017 / SEP 2016 | SEPTEMBER 2017 | SEPTEMBER 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| CONTINENTAL | +10.58% | 857 | 775 | +1,045.42% | 8,877 | 775 |
| MKC | +17.74% | 2,456 | 2,086 | +8.55% | 20,393 | 18,786 |
| MKS | -100.00% | 0 | 239 | -96.46% | 153 | 4,322 |
| MKT | +10.24% | 280 | 254 | -18.14% | 2,410 | 2,944 |
| MKX | +5.81% | 2,457 | 2,322 | +0.18% | 22,752 | 22,710 |
| MKZ | -16.51% | 2,043 | 2,447 | -8.39% | 20,944 | 22,862 |
| NAVIGATOR | +5.19% | 709 | 674 | -10.49% | 7,193 | 8,036 |
| LINCOLN TOTAL | +0.06% | 8,802 | 8,797 | +2.84% | 82,722 | 80,435 |
Sales Results - September 2017 - USA - FMC Totals
| BRAND | SEP 2017 / SEP 2016 | SEPTEMBER 2017 | SEPTEMBER 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| FORD TOTAL | +9.10% | 213,446 | 195,650 | -3.00% | 1,850,737 | 1,908,021 |
| LINCOLN TOTAL | +0.06% | 8,802 | 8,797 | +2.84% | 82,722 | 80,435 |
| FMC USA TOTAL | +8.71% | 222,248 | 204,447 | -2.77% | 1,933,459 | 1,988,456 |
About The Numbers
- All percent change figures compared to Ford Motor Company September 2016 sales, except as noted
- There were 26 selling days in September 2017 and 25 selling days in September 2016
Further Reading & Sales Reporting
- Ford Motor Company news
- Running Ford Motor Company sales numbers
- Running Ford sales numbers
- Running Lincoln sales numbers
- U.S. Ford Motor Company September 2017 sales results
- Ford September 2017 sales results (Ford brand)
- Lincoln September 2017 sales results
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