Ford Motor Company U.S. Sales Increase 6.2 Percent To 200,436 Units In October 2017

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Ford Motor Company reported 200,436 new vehicle deliveries for October 2017 in the U.S. market, a 6.2 percent increase compared to October 2016. Sales increased at the Ford brand and decreased at Lincoln.

Sales Summary - October 2017 - Ford Motor Company - USA

Sale TypeSalesSales Mix
Total200,436100.0%
Retail148,10573.9%
Fleet52,33126.1%

Ford Motor Company U.S. October 2017 Sales Notes

FoMoCo sales overview:

Sales types:

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  • Cumulative Ford Motor Company sales, which consist of Ford and Lincoln sales, increased 6.2 percent to 200,436 units:
    • Retail sales increased 3.5 percent to 148,105 vehicles
    • Fleet sales, including daily rental, commercial and government segments, increased 14.6 percent to 52,331 units due to order timing. Fleet sales accounted for 26.1 percent of total sales, up 1.9 percentage points:
      • Daily rental deliveries accounted for 7.1 percent of total sales, up 0.2 percentage points
      • Commercial deliveries accounted for 12.4 percent of total sales, up 1.1 percentage points
      • Government deliveries accounted for 6.6 percent of total sales, up 0.6 percentage points
    • Car sales decreased 2.4 percent to 43,849 units
    • Truck sales increased 11.4 percent to 93,248 units
    • SUV sales increased 5.3 percent to 63,339 units

Average Transaction Prices (ATPs):

  • Ford Motor Company did not disclose ATPs for October but did report a $4,000 increase in F-Series ATPs versus last year to $47,300 due to strong demand for high series F-150 trucks and continued strong demand for high series F-Series Super Duty.

Inventory:

  • October month-end inventory on a gross stock level, which includes in-transit and dealer stock, was 636,907 units for a 79 days supply, representing:
    • A decrease of 4,180 units from the 135,471 units at the end of September 2017
    • An increase of 4 days from the 71 days supply at the end of September 2017
    • A decrease of 14,036 units from the 145,337 units at the end of October 2016
    • A decrease of 9 days from the 84 days supply at the end of October 2017
  • October month-end inventory on the ground, which consists exclusively of vehicles in dealer stock, was 521,408 units for a 65 days supply, representing:
    • An increase of 7,570 units from the 513,838 units at the end of September 2017
    • An increase of 5 days from the 60 days supply at the end of September 2017
    • A decrease of 44,062 units from the 565,470 units at the end of October 2016
    • A decrease of 13 days from the 78 days supply at the end of October 2016

Ford sales increased 6.56 percent to 191,527 units:

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Lincoln sales decreased 1.76 percent to 8,909 units:

In the first ten months of 2017, Ford Motor Company sales decreased 2.0 percent to 2,133,895 units.

Sales Results - October 2017 - USA - Ford

MODELOCT 2017 / OCT 2016OCTOBER 2017OCTOBER 2016YTD 2017 / YTD 2016 YTD 2017YTD 2016
C-MAX+71.41% 1,661969-3.76%15,512 16,118
E-SERIES-7.12% 4,2654,592+0.25%44,899 44,787
EDGE+36.86% 11,0368,064+4.16%115,763 111,140
ESCAPE-1.88% 23,06423,505-0.51%256,942 258,269
EXPEDITION-46.72% 2,0743,893-13.97%42,475 49,372
EXPLORER+5.02% 16,91416,106+6.19%191,161 180,019
F-SERIES+15.92% 75,97465,542+11.10%734,610 661,198
FIESTA+1.09% 3,4183,381-6.24%39,557 42,188
FLEX+91.56% 2,0421,066+3.63%18,757 18,100
FOCUS+7.76% 10,0959,368-10.37%133,922 149,417
FUSION-6.15% 17,53618,686-22.64%177,278 229,148
GT* 15**64 *
HEAVY TRUCKS-34.17% 7381,121-20.14%9,810 12,284
MUSTANG-3.29% 5,2365,414-27.24%67,432 92,672
POLICE INTERCEPTOR SEDAN-26.26% 584792-15.77%6,703 7,958
POLICE INTERCEPTOR UTILITY+0.64% 2,5072,491+1.08%27,294 27,003
TAURUS-8.31% 2,0972,287-3.03%28,377 29,265
TRANSIT+0.86% 10,29010,202-15.21%104,128 122,809
TRANSIT CONNECT-12.54% 1,9812,265-23.43%27,580 36,018
FORD TOTAL+6.56% 191,527179,744-2.18%2,042,264 2,087,765

Sales Results - October 2017 - USA - Lincoln

MODELOCT 2017 / OCT 2016OCTOBER 2017OCTOBER 2016YTD 2017 / YTD 2016 YTD 2017YTD 2016
CONTINENTAL-18.49% 9961,222+394.39%9,873 1,997
MKC+10.33% 2,1141,916+8.72%22,507 20,702
MKS-100.00% 0325-96.71%153 4,647
MKT0.00% 248248-16.73%2,658 3,192
MKX+17.77% 2,6842,279+1.79%25,436 24,989
MKZ-10.88% 2,2112,481-8.63%23,155 25,343
NAVIGATOR+9.70% 656598-9.09%7,849 8,634
LINCOLN TOTAL-1.76% 8,9099,069+2.38%91,631 89,504

Sales Results - October 2017 - USA - FMC Totals

BRANDOCT 2017 / OCT 2016OCTOBER 2017OCTOBER 2016YTD 2017 / YTD 2016 YTD 2017YTD 2016
FORD TOTAL+6.56% 191,527179,744-2.18%2,042,264 2,087,765
LINCOLN TOTAL-1.76% 8,9099,069+2.38%91,631 89,504
FMC USA TOTAL+6.16% 200,436188,813-1.99%2,133,895 2,177,269

About The Numbers

Further Reading & Sales Reporting

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Written by Alex Luft

Ford Authority founder with a passion for global automotive business strategy.

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