Lincoln MKZ Sales Decrease 24 Percent To 1,939 Units In November 2017

December 28, 2017 10:46 am

Lincoln MKZ Sales - November 2017 - United States

In the United States, Lincoln MKZ deliveries totaled 1,939 units in November 2017, a decrease of about 24 percent compared to 2,541 units sold in November 2016.

In the first eleven months of the year, MKZ sales decreased about 10 percent to 25,094 units.

MODEL	NOV 2017 / NOV 2016	NOVEMBER 2017	NOVEMBER 2016	YTD 2017 / YTD 2016	YTD 2017	YTD 2016
MKZ	-23.69%	1,939	2,541	-10.01%	25,094	27,884

The Ford Authority Take

Lincoln MKZ sales continued to trend downward in November, with the performance putting the model in second place in its segment in terms of overall sales volume, behind the Lexus ES in first but ahead of the Buick LaCrosse in third (see Buick LaCrosse sales).

We attribute the disappointing LaCrosse sales results to the ongoing change in consumer buying dynamics that favors crossover utility vehicles (CUVs/SUVs) over sedans. Even so, we should note that MKZ sales didn’t drop as fast as those of the LaCrosse during November; in addition, year-to-date sales have fallen slower than the rest of the segment.

Going forward, we expect MKZ deliveries to continue at their current, depressed pace so long as the crossover craze continues.

Sales Numbers - Large Premium Comfort Sedans - November 2017 - United States

MODEL	NOV 17 / NOV 16	NOVEMBER 17	NOVEMBER 16	YTD 17 / YTD 16	YTD 17	YTD 16
ES	-4.54%	3,911	4,097	-10.97%	46,351	52,060
MKZ	-23.69%	1,939	2,541	-10.01%	25,094	27,884
LACROSSE	-28.55%	1,734	2,427	-24.16%	18,776	24,756
TOTAL	-16.34%	7,584	9,065	-13.83%	90,221	104,700

The large premium sedan segment contracted 16 percent in November and nearly 14 percent in the first 11 months of 2017.

About The Numbers

All percent change figures compared to Lincoln MKZ November 2016 sales, except as noted
In the United States, there were 25 selling days in November 2017 and 25 selling days in November 2016
Lincoln MKZ sales figures include MKZ and MKZ Hybrid