Lincoln U.S. Sales Decrease 5.2 Percent To 9,755 Units In May 2018

June 5, 2018 4:00 pm

Ford Motor Company’s premium Lincoln brand reported 9,755 new vehicle deliveries in May 2018 in the United States, a decrease of 5.2 percent compared to May 2017.

Sales on an individual model basis were as follows:

Lincoln Continental sales decreased 37.79 percent to 660 units
Lincoln MKC sales increased 6.06 percent to 2,677 units
Lincoln MKT sales decreased 35.6 percent to 246 units
Lincoln MKX sales decreased 5.48 percent to 2,535 units
Lincoln MKZ sales decreased 35.74 percent to 1,800 units
Lincoln Navigator sales increased 122.4 percent to 1,837 units
- Lincoln Navigator retail sales increased by triple digits during the month
- Overall average transaction prices are exceeding $80,000, representing a $25,700 gain over year-ago levels
- Customers are trending much younger, with approximately 50 percent of buyers between the ages of 35 and 54. More than half of all Navigator buyers are competitive conquests, coming from other brands.

In the first five months of 2018, Lincoln U.S. sales decreased 13.4 percent to 40,735 units.

Sales Results - May 2018 - USA - Lincoln

MODEL	MAY 2018 / MAY 2017	MAY 2018	MAY 2017	YTD 2018 / YTD 2017	YTD 2018	YTD 2017
CONTINENTAL	-37.79%	660	1,061	-25.43%	3,932	5,273
MKC	+6.06%	2,677	2,524	-15.49%	9,432	11,161
MKT	-35.60%	246	382	-25.97%	1,029	1,390
MKX	-5.48%	2,535	2,682	-15.36%	11,026	13,027
MKZ	-35.74%	1,800	2,801	-35.13%	7,851	12,102
NAVIGATOR	+122.40%	1,837	826	+85.84%	7,465	4,017
LINCOLN TOTAL	-5.18%	9,755	10,288	-13.44%	40,735	47,062