Ford GT sales increased in the United States during the first quarter of 2019. Sales data for other markets is currently not available.
Ford GT Sales - Q1 2019 - United StatesIn the United States, Ford GT deliveries totaled 84 units in Q1 2019, an increase of about 110 percent compared to 40 units sold in Q1 2018.
|MODEL||Q1 2019 / Q1 2018||Q1 2019||Q1 2018|
Competitive Sales Comparison
The 110 percent jump in Ford GT sales in the U.S. during Q1 2019 was the largest growth of any vehicle in its segment. In fact, the segment as a whole saw a decrease of about 3 percent. Despite this impressive feat, the Ford GT’s sales performance put it in just second-to-last place in its competitive set.
As such, the Ford GT was outsold by nearly all other models, including the Porsche 911, Porsche 718 (née Cayman/Boxster), Mercedes-AMG GT, Mercedes-Benz SLC-Class, SL-Class, BMW i8, Audi R8 (see Audi R8 sales), and Nissan GT-R. The only vehicle to have less market share was the Acura NSX.
Sales Numbers - Sports Cars - Q1 2019 - USA
|MODEL||Q1 19 / Q1 18||Q1 19||Q1 18||Q1 19 SHARE||Q1 18 SHARE|
|MERCEDES-BENZ AMG GT||+69.03%||644||381||7%||4%|
Ford GT sales accounted for less than one percent of the segment’s sales volume in Q1 2019. To compare, Chevy Corvette sales accounted for 41 percent of the segment’s sales volume during the same timeframe.
As mentioned, the sports car segment contracted an average of 3 percent to 9,657 in Q1 2019.
The Ford Authority Take
Though Ford GT sales grew at a higher rate than the overall segment average in the first quarter, the dedicated sports car still posted relatively minuscule sales volumes, accounting for just 84 units out of the 9,657 units sold.
We posit that Ford GT sales are atypical, since the way Ford sells this model is extraordinarily different than the way most other segment contenders are sold. Take, for instance, the Chevy Corvette: any person can simply visit their local Chevy dealer and purchase the sports car. By contrast, one must apply and then be approved by Ford in order to purchase a Ford GT. As such, the sales success of the vehicles cannot be gauged on a similar scale as the rest of the vehicles in the class. What’s more, is the fact that the Corvette starts at less than $60,000 whereas the Ford GT has a base MSRP of well over a quarter-million dollars.
It will be interesting to see how Ford GT sales fare throughout the rest of the 2019 calendar year. We wonder if the model can continue to sustain similar growth in subsequent quarters as it did in the first quarter. That said, the impending arrival of the mid-engined C8 Corvette – set to be revealed in July – could have a negative impact on the Ford GT.
About The Numbers
- All percent change figures compared to Ford GT Q1 2018 sales
- In the United States, there were 76 selling days in Q1 2019 and 76 selling days in Q1 2018