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Ford Korea Sales Decrease 36 Percent In July 2019

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Ford Korea sales decreased 36 percent to 504 vehicles in July 2019 compared to July 2018.

Ford sales on an individual model basis were as follows:

In the first seven months of 2019, Ford Korea sales decreased 21 percent to 4,235 units.

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Sales Results - July 2019 - South Korea - Ford

MODELJUL 2019 / JUL 2018JULY 2019JULY 2018YTD 2019 / YTD 2018 YTD 2019YTD 2018
EXPLORER-25.20% 463619-14.00%3,648 4,242
MUSTANG-52.87% 4187+13.48%564 497
TAURUS-100.00% 019-79.46%23 112
FORD TOTAL-36.12% 504789-20.56%4,235 5,331

The Ford Authority Take

Ford Korea sales continued to fall in July, a trend that has taken place so far during each month in 2019. However, the 36.12 percent decrease in July represents the largest decline of all that The Blue Oval has experienced in the first seven months of the year in South Korea.

2020 Ford Explorer

In the recent past, Ford has dwindled its lineup in South Korea to only offer the Explorer and Mustang. By comparison, the brand offered five models in the Asian country last year, including the Kuga (Escape), Mondeo (Fusion) and Taurus. However, these models have since been discontinued in South Korea.

The Dearborn-based automaker will soon launch the all-new 2020 Ford Explorer in South Korea, though it’s unlikely that the vehicle will have a profound impact on Ford Korea sales. What’s more, it’s currently not clear if the automaker will launch other models.

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About The Numbers

  • All percent change figures compared to Ford Korea July 2018 sales, except if noted

Further Reading & Sales Reporting

  • Ford Motor Company news
  • Running Ford Motor Company sales numbers
  • Running Ford sales numbers
  • Ford Motor Company Q3 2019 sales:
    • U.S. Ford Motor Company Q3 2019 sales results:
      • U.S. Ford Q3 2019 sales results (Ford brand)
      • U.S. Lincoln Q3 2019 sales results
    • Ford Motor Company Brazil Q3 2019 sales results:
      • Ford Brazil July 2019 sales results (Ford brand)
      • Ford Brazil August 2019 sales results (Ford brand)
      • Ford Brazil September 2019 sales results (Ford brand)
    • Ford Motor Company Korea Q3 2019 sales results:
    • Ford Motor Company Mexico Q3 2019 sales results:
      • Ford Motor Company Mexico July 2019 sales results:
        • Ford Mexico July 2019 sales results
        • Lincoln Mexico July 2019 sales results
      • Ford Motor Company Mexico August 2019 sales results:
        • Ford Mexico August 2019 sales results
        • Lincoln Mexico August 2019 sales results
      • Ford Motor Company Mexico September 2019 sales results:
        • Ford Mexico September 2019 sales results
        • Lincoln Mexico September 2019 sales results

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Written by Deivis Centeno

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