Ford EcoSport sales increased 23 percent to 21,507 units during the second quarter of 2019, results that are in line with an increased demand for crossover utility vehicles. But despite the impressive growth, EcoSport sales volume still trails the segment leaders in a big way. So, in what could be a move to maintain the subcompact crossover’s growth rate in a highly competitive segment, a new Ford EcoSport discount reduces the price of select 2019 models by nearly $5,000 in September 2019.
It’s worth noting that this incentive is nearly identical as the 20 percent discount offered in recent months.
Nationwide Ford EcoSport discount offers for September 2019 are as follows:
- Cash discount: $4,000 Cash Back + $750 Trade Assist = $4,750 Total Discount
Interested parties should note that the above discount is only applicable to vehicles that have arrived at the dealer at least 61 days prior to the sale date. Additionally, the Trade Assist incentive is only available to customers who currently own or lease a 1995 or newer vehicle, and trade that vehicle in or have a lease expiring 30 days prior or 90 days after taking retail delivery. The customer must have owned or leased the vehicle for a minimum of 30 days prior to the sale date of the new vehicle.
For reference, here are the applicable 2019 Ford EcoSport trim levels and their corresponding starting MSRPs, including the $1,095 destination charge:
- S – $21,090
- SE – $24,245
- Titanium – $27,255
- SES – $28,370
The headline-making Ford EcoSport discount lowers the starting price of a 2019 EcoSport SE to just $19,495, making it more affordable than a regularly-priced S model. Meanwhile, the $4,750 discount lowers the starting price of Titanium models to $22,505, which is more affordable than a regularly-priced SE model.
- Must take delivery from an authorized Ford dealer’s stock by September 30th, 2019, unless specified otherwise.
- See dealer for details.
- Incentive for the United States of America, unless otherwise specified.
- Some customers may not qualify for this offer.
- Residency restrictions apply.
- Offer not available with special finance, lease, and some other offers.
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. Ford Authority will not be held responsible for any misprints, typos or any other errors.