Ford Brazil Sales Decrease 4 Percent In October 2019

November 6, 2019 3:58 pm

Ford Brazil sales decreased 4 percent to 20,829 units in October 2019 compared to October 2018 results.

Individual model sales performance was as follows:

Ford EcoSport sales increased 9.82 percent to 3,478 units
Ford Fiesta sales decreased 79.08 percent to 150 units
- The vehicle has been discontinued
Ford Focus sales decreased 96.84 percent to 17 units
- The vehicle has been discontinued
Ford Fusion sales decreased 93.2 percent to 27 units
Ford Ka sales decreased 0.04 percent to 14,774 units
Ford Mustang sales decreased 35 percent to 26 units
Ford Ranger sales increased 11.22 percent to 2,329 units

During the first ten months of the 2019 calendar year, Ford Brazil sales decreased 5 percent to 180,1641 units.

Sales Results - October 2019 - Brazil - Ford

MODEL	OCT 2019 / OCT 2018	OCTOBER 2019	OCTOBER 2018	YTD 2019 / YTD 2018	YTD 2019	YTD 2018
ECOSPORT	+9.82%	3,478	3,167	-1.64%	27,720	28,183
FIESTA	-79.08%	150	717	-77.77%	3,233	14,544
FOCUS	-96.84%	17	538	-74.73%	1,643	6,501
FUSION	-93.20%	27	397	-78.88%	808	3,825
KA	-0.04%	14,774	14,780	+8.78%	128,025	117,690
MUSTANG	-35.00%	26	40	-62.12%	339	895
RANGER	+11.22%	2,329	2,094	+7.70%	18,137	16,840
FORD TOTAL	-4.30%	20,829	21,764	-4.55%	180,164	188,760

The Ford Authority Take

Ford Brazil sales once posted a negative performance in October, representing the fifth consecutive month of decreases for The Blue Oval. In fact, Ford’s deliveries have fallen in eight of the ten months thus far in 2019, which is reflected in the year-to-date sales figures, which are down 5 percent.

However, it’s worth noting that the 20,829 units sold last month constitute the highest sales figure that the brand has registered this year.

The Ford Ka—Ford’s best-selling model in the Brazilian market—saw sales fall 0.04 percent in October, representing the second month of negative sales performance thus far in 2019, after a 9 percent drop in March.

The EcoSport and Ranger were the only Ford models that saw sales volume increase during the month, while sales of the other five vehicles offered by the brand suffered declines. As such, October represents the fourth month thus far in 2019 that the small crossover saw a sales drop, and the sixth month of sales volume declines for the midsize pickup truck.

About The Numbers

All percent change figures compared to Ford Brazil sales in October 2018, except if noted

Further Reading & Sales Reporting

Ford Motor Company news
- Ford news
- Ford Brazil news
Running Ford Motor Company sales numbers
- Running Ford sales numbers
Ford Motor Company Q4 2019 sales reports:
- U.S. Ford Motor Company Q4 2019 sales results:
  - U.S. Ford Q4 2019 sales results (Ford brand)
  - U.S. Lincoln Q4 2019 sales results
- Ford Motor Company Brazil Q4 2019 sales results:
  - Ford Brazil October 2019 sales results (Ford brand) (this page)
  - Ford Brazil November 2019 sales results (Ford brand)
  - Ford Brazil December 2019 sales results (Ford brand)
- Ford Motor Company Korea Q4 2019 sales results:
  - Ford Motor Company Korea October 2019 sales results:
    - Ford Korea October 2019 salesÂ results
    - Lincoln Korea October 2019 sales results
  - Ford Motor Company Korea November 2019 sales results:
    - Ford Korea November 2019 sales results
    - Lincoln Korea November 2019 sales results
  - Ford Motor Company Korea December 2019 sales results:
    - Ford Korea December 2019 sales results
    - Lincoln Korea December 2019 sales results
- Ford Motor Company Mexico Q4 2019 sales results:
  - Ford Motor Company Mexico October 2019 sales results:
    - Ford Mexico October 2019 sales results
    - Lincoln Mexico October 2019 sales results
  - Ford Motor Company Mexico November 2019 sales results:
    - Ford Mexico November 2019 sales results
    - Lincoln Mexico November 2019 sales results
  - Ford Motor Company Mexico December 2019 salesÂ results:
    - Ford Mexico December 2019 sales results
    - Lincoln Mexico December 2019 sales results