Ford Europe has announced that it has joined a cross-industry initiative for a call-to-action on climate change. The initiative is also aiming to foster a sustainable Europe by 2030. The initiative is called “New Deal for Europe,” and Ford Europe says that joining the initiative was a natural move for a company that has pushed the sustainability initiative for a long time.
CSR Europe initiated the New Deal for Europe push and is calling on businesses, governments, organizations, and policymakers to develop a Sustainable Europe by 2030. The initiative is based on the United Nations Development Goals and the Paris Climate Accord. The strategy is to balance environments, economic, and societal needs while tackling the challenges of climate change.
So far, the call-to-action has been endorsed by more than 250 CEOs and company leaders, including Ford Europe president Stuart Rowley. On the road to developing the Sustainable Europe 2030 strategy, businesses and governments shall setup collaborative platforms and finance models to create a sustainable economy working towards social cohesion and lifelong employment.
Ford notes that over the last two decades, it has published its sustainability report and sets new targets for sustainability years. Key goals on that sustainability plan include eliminating single-use plastics from operations by 2030 and using 100-percent renewable energy for all manufacturing plants globally by 2035. Ford notes that for more than a decade, it has used 100-percent green electric power at all of its facilities in Cologne by using renewable energy provided by the local energy supplier.
One of the big things that Ford is doing in Europe to help the environment and drivers be sustainable is to introduce 17 new electrified models by 2023. Those models are designed to make cities cleaner and quieter. Ford Europe talked about its business redesign strategy last summer.