Ford Expedition Sales Increase 48 Percent In Q3 2019

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Ford Expedition sales increased in the United States and in Mexico during the third quarter of 2019.

Ford Expedition Sales - Q3 2019 - United States

In the United States, Ford Expedition deliveries totaled 18,586 units in Q3 2019, an increase of about 48 percent compared to 12,587 units sold in Q3 2018.

In the first nine months of the year, Expedition sales increased about 53 percent to 62,155 units.
MODEL Q3 2019 / Q3 2018 Q3 2019 Q3 2018YTD 2019 / YTD 2018 YTD 2019 YTD 2018
EXPEDITION +47.66% 18,586 12,587 +53.39% 62,155 40,521

Ford Expedition Sales - Q3 2019 - Mexico

In Mexico, Ford Expedition deliveries totaled 197 units in Q3 2019, an increase of about 22 percent compared to 162 units sold in Q3 2018.

In the first nine months of the year, Expedition sales decreased about 2 percent to 679 units.
MODEL Q3 2019 / Q3 2018 Q3 2019 Q3 2018YTD 2019 / YTD 2018 YTD 2019 YTD 2018
EXPEDITION +21.60% 197 162 -2.44% 679 696

Competitive Sales Comparison

The increase in Ford Expedition sales volume during the third quarter allowed the SUV family to be the third best-selling vehicle in its competitive set, behind the Chevrolet Tahoe and Suburban with 38,699 combined deliveries and the 18,737 combined deliveries of the GMC Yukon and Yukon XL (see running GMC Yukon sales).

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As such, the Yukon outsold the Expedition by a mere 151 units during Q3 2019, but the Tahoe/Suburban outsold the Expedition more than two-fold (see running Chevy Tahoe sales and running Chevy Suburban sales). The Expedition outsold the remaining contenders – the Nissan Armada and Toyota Sequoia.

Sales Numbers - Mainstream Full-Size SUVs - Q3 2019 - United States

MODEL Q3 19 / Q3 18 Q3 19 Q3 18 Q3 19 SHARE Q3 18 SHARE YTD 19 / YTD 18 YTD 19 YTD 18
CHEVROLET TAHOE -9.13% 26,308 28,951 31% 33% +0.79% 80,103 79,474
GMC YUKON -10.33% 18,737 20,896 22% 24% -3.09% 53,707 55,418
FORD EXPEDITION +47.66% 18,586 12,587 22% 14% +53.39% 62,155 40,521
CHEVROLET SUBURBAN -20.43% 12,391 15,572 15% 18% -8.25% 41,686 45,433
NISSAN ARMADA -18.28% 5,896 7,215 7% 8% -4.10% 24,609 25,660
TOYOTA SEQUOIA +13.33% 3,019 2,664 4% 3% -6.44% 7,583 8,105
TOTAL -3.35% 84,937 87,885 +5.98% 269,843 254,611

From a segment share standpoint, the Tahoe/Suburban accounted for a combined 46 percent of the segment’s sales volume, followed by the 22 percent of the GMC Yukon and 22 percent for the Expedition. The Armada and Sequoia had 7 and 4 percent, respectively.

However, it’s worth noting that the Expedition posted far and away the highest percentage increase in sales volume in its segment.

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The full-size mainstream SUV segment contracted 3.35 percent to 84,937 units in Q3 2019.

The Ford Authority Take

The massive 48-percent increase in Ford Expedition sales volume is highly impressive and comes at just the opportune time, as the Expedition is the newest vehicle in its segment. We believe that this particular circumstance is what most enabled the model to make the significant 48-percent jump in sales during the third quarter, thereby allowing Ford to chip away at GM’s dominant position in the space with the Tahoe/Suburban and Yukon/Yukon XL.

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To that end, Ford’s cross-town rival, General Motors, is prepping all-new versions of the Tahoe, Suburban and Yukon. The new models will launch in the first half of the 2020 calendar year as 2021 model-year vehicles. Until that takes place, we expect Ford Expedition sales to continue growing thanks to the following factors:

  1. An ongoing shift in consumer behavior that favors utility vehicles like CUVs and SUVs
  2. A competitive, desirable and modern product offering
  3. The ability to meet increased demand thanks to a recent capacity expansion at the Ford Kentucky Truck Plant

Another noteworthy development for Ford Expedition sales is that, according to Ford, buyers 25 to 44 years of age made up almost half of Expedition retail sales during the quarter. That’s a relatively young demographic for the vehicle, further demonstrating the desirability of the Expedition.

About The Numbers

  • All percent change figures compared to Ford Expedition sales in Q3 2018
  • In the United States, there were 76 selling days in Q3 2019 and 76 selling days in Q3 2018
  • Ford Expedition sales figures include sales for regular-length Expedition and extended-length Expedition MAX
Ford Expedition Photos
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Written by Alex Luft

Ford Authority founder with a passion for global automotive business strategy.

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2 Comments

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  1. Nice to see that there is still a great interest in the more traditional SUV. Big, comfortable, and smooth. That’s the way it should be.

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