Ford Authority sources have been proven correct as Ford has stepped up and confirmed that the “Mustang-inspired EV” will be called the Mustang Mach-E and will wear the running pony logo. Mustang fans may have an issue with Ford’s decision to stick the Mustang name and logo on an EV, but we are excited about the car nonetheless.
The official reveal for the Mach-E will come on Sunday, November 17, and Ford has also confirmed that the reservation window for the EV will open on the same day. The unveil from L.A. will be live-streamed on YouTube, Facebook, and Twitter.
We mentioned before that Ford had hired actor Idris Elba to help launch the Mach-E, and he will be on hand at the unveiling event for the car. Ford notes that immediately after the presentation, which will end at approximately 6:30 p.m. PST, the reservation window for the Mustang Mach-E will open. Customers will be able to reserve the car on Ford.com with a $500 deposit.
That deposit is refundable if the buyer changes their mind before delivery. Ford says that reservations are critical for the newly announced, limited First Edition of the Mach-E, which is to be announced during the unveiling event on Sunday. Customers in Europe and the U.S. will be able to reserve the vehicle via the Ford.com website. Reservations will require the user to select a desired specification of the car, create a Ford account, choose a preferred Ford dealer, and then enter their credit/debit card information.
Customers will get to finalize their configuration next year when the ordering window opens. Ford will sell the Mach-E in China, and reservation timing for China will be announced at a later date.