Ford Transit Sales Grow 17 Percent In Q4 2019

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Ford Transit sales increased in the United States but decreased in Mexico during the fourth quarter of 2019.

Ford Transit Sales - Q4 2019 - United States

In the United States, Ford Transit deliveries totaled 36,885 units in Q4 2019, an increase of about 18 percent compared to 31,331 units sold in Q4 2018.

During the complete 2019 calendar year, Transit sales increased about 12 percent to 153,868 units.
MODEL Q4 2019 / Q4 2018 Q4 2019 Q4 2018YTD 2019 / YTD 2018 YTD 2019 YTD 2018
TRANSIT +17.73% 36,885 31,331 +11.67% 153,868 137,794

Ford Transit Sales - Q4 2019 - Mexico

In Mexico, Ford Transit deliveries totaled 647 units in Q4 2019, a decrease of about 49 percent compared to 1,268 units sold in Q4 2018.

During the complete 2019 calendar year, Transit sales decreased about 10 percent to 3,337 units.
MODEL Q4 2019 / Q4 2018 Q4 2019 Q4 2018YTD 2019 / YTD 2018 YTD 2019 YTD 2018
TRANSIT -48.97% 647 1,268 -9.86% 3,337 3,702

Competitive Sales Comparison

Ford Transit sales enabled the vehicle to maintain its leading position in its segment by sales volume during Q4 2019, outselling other rivals including the Chevrolet Express (see Chevy Express sales), Ram ProMaster, Ford E-Series (see Ford E-Series sales), Nissan NV as well as the GMC Savana (see GMC Savana sales).

The Ford Transit accounted for 41 percent of the segment, the Express saw 19 percent, Ram ProMaster accounted for 17 percent, Ford E-Series saw 14 percent, Nissan NV got 5 percent, and the GMC Savana was at 4 percent.

Sales Numbers - Full-Size Vans - Q4 2019 - United States

MODEL Q4 19 / Q4 18 Q4 19 Q4 18 Q4 19 SHARE Q4 18 SHARE YTD 19 / YTD 18 YTD 19 YTD 18
FORD TRANSIT +17.73% 36,885 31,331 41% 36% +11.67% 153,868 137,794
CHEVROLET EXPRESS -26.13% 16,652 22,543 19% 26% -4.66% 77,457 81,239
RAM PROMASTER +0.66% 15,108 15,009 17% 17% +21.05% 56,409 46,600
FORD E-SERIES +12.73% 12,837 11,387 14% 13% -5.99% 45,063 47,936
NISSAN NV -5.58% 4,346 4,603 5% 5% +18.46% 20,022 16,902
GMC SAVANA +7.95% 3,136 2,905 4% 3% +23.07% 24,226 19,684
TOTAL +1.35% 88,964 87,778 +7.68% 377,045 350,155

It’s also worth noting that combined deliveries of the Ford Transit and E-Series totaled 49,722 units, accounting for 55 percent segment share during the quarter. That was significantly higher than the combined total of GM’s Chevy Express and GMC Savana, which saw cumulative deliveries of 19,788 units for a 23 percent segment share, significantly less than that of the Blue Oval.

The full-size mainstream van segment, which includes passenger, cargo, and cutaway/chassis cab models, expanded 1.35 percent to 88,964 units in Q4 2019. As such, Ford Transit sales during the quarter outperformed the segment average by a significant margin.

The Ford Authority Take

Ford Transit sales continued to blow away the competition during the fourth quarter, outselling all rivals and accounting for the dominant portion of the full-size van sales volume in the U.S.. The next best-selling offering, GM’s archaic Chevrolet Express, sold less than half as many units as the Transit.

Going forward, we expect the Transit to retain its substantial lead in terms of sales volume and market share, despite the Chevrolet Express/GMC Savana and Ram ProMaster being worthy competitors. Even so, Ford should have be able to continue dominating the segment well into the future, especially with the electrified Transit models on the horizon. Specifically, Ford has plans for an all-electric Transit as well as a Transit PHEV.

About The Numbers

  • All percent change figures compared to Ford Transit sales for Q4 2018
  • In the United States, there were 78 selling days in Q4 2019 and 77 selling days in Q4 2018
  • Sales numbers for the Mercedes-Benz Sprinter van are not available, since the Mercedes-Benz Vans division does not break out sales by model. Requests to provide the sales data have been continuously declined.

More Information & Sales Reporting

This report was brought to you in collaboration with our sister publication, GM Authority.

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Written by Alex Luft

Ford Authority founder with a passion for global automotive business strategy.

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One Comment

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  1. The PHEV Transit is a success in Europe, but the electric Transit will be a bigger hit in the U.S. as many small transport companies, including the USPS , need a vehicle that can work all day at low speeds and short distances, even in heavy and slow city traffic, where most cargo vehicles lose thousands of dollars just burning gasoline. Ford has to speed up trials and offer the first electric Transits for 2021.

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