Ford Argentina Sales Decrease 36 Percent In January 2020

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Ford Argentina sales decreased 36 percent to 4,822 units in January 2020 compared to January 2019. The figures place Ford as the fifth best-selling automobile brand in Argentina, behind Volkswagen, Renault, Toyota and Fiat.

The negative performance in Ford Argentina sales is due to fact that eight of the automaker’s nine models registered significant double-digit falls. Among them are the brand’s three best-selling vehicles in that country: Ka (down 27 percent), Ranger (down 13 percent) and EcoSport (down 33 percent).

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By contrast, the Mustang was only model that registered positive figures with a 200 percent increase, albeit to 12 units.

Individual model sales performance was as follows:

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Sales Results - January 2020 - Argentina - Ford

MODELJAN 2020 / JAN 2019JANUARY 2020JANUARY 2019
ECOSPORT-32.96% 1,2591,878
FIESTA-85.79% 111781
FOCUS-70.33% 219738
KA-27.11% 1,7072,342
KUGA-33.33% 2233
MONDEO-38.46% 96156
MUSTANG+200.00% 124
RANGER-12.86% 1,3621,563
TRANSIT-69.01% 2271
FORD TOTAL-36.28% 4,8227,568

About The Numbers

  • All percent change figures compared to Ford Argentina sales in January 2019, except if noted

Further Reading & Sales Reporting

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Written by Deivis Centeno

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