Ford E-Series sales increased in the United States during the fourth quarter of 2019.
Ford E-Series Sales - Q4 2019 - United States
In the United States, Ford E-Series deliveries totaled 12,837 units in Q4 2019, an increase of about 13 percent compared to 11,387 units sold in Q4 2018.During the complete 2019 calendar year, E-Series sales decreased about 6 percent to 45,063 units.
MODEL | Q4 2019 / Q4 2018 | Q4 2019 | Q4 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
---|---|---|---|---|---|---|
E-SERIES | +12.73% | 12,837 | 11,387 | -5.99% | 45,063 | 47,936 |
Competitive Sales Comparison
Ford E-Series sales increased during the fourth quarter of 2019, with sales volume growing by nearly 13 percent. In comparison, Ford Transit sales (see Ford Transit sales) grew over 17 percent, which allowed it to maintain a leading segment share of 41 percent.
The performance resulted in the E-Series taking fourth place in its competitive set. Beating out the E-Series in total sales volume, in addition to the Transit, were the Chevrolet Express (see Chevy Express sales) and the Ram ProMaster (see Ram ProMaster sales). Meanwhile, the Nissan NV, and the Chevy Express’ twin – the GMC Savana (see GMC Savana sales), lagged behind the E-Series. However, we should note that comparing E-Series sales to those models is not an apples-to-apples comparison, since the E-Series is only available as a cutaway model while all other models are available as full-bodied vans.
Sales Numbers - Full-Size Vans - Q4 2019 - United States
MODEL | Q4 19 / Q4 18 | Q4 19 | Q4 18 | Q4 19 SHARE | Q4 18 SHARE | YTD 19 / YTD 18 | YTD 19 | YTD 18 |
---|---|---|---|---|---|---|---|---|
FORD TRANSIT | +17.73% | 36,885 | 31,331 | 41% | 36% | +11.67% | 153,868 | 137,794 |
CHEVROLET EXPRESS | -26.13% | 16,652 | 22,543 | 19% | 26% | -4.66% | 77,457 | 81,239 |
RAM PROMASTER | +0.66% | 15,108 | 15,009 | 17% | 17% | +21.05% | 56,409 | 46,600 |
FORD E-SERIES | +12.73% | 12,837 | 11,387 | 14% | 13% | -5.99% | 45,063 | 47,936 |
NISSAN NV | -5.58% | 4,346 | 4,603 | 5% | 5% | +18.46% | 20,022 | 16,902 |
GMC SAVANA | +7.95% | 3,136 | 2,905 | 4% | 3% | +23.07% | 24,226 | 19,684 |
TOTAL | +1.35% | 88,964 | 87,778 | +7.68% | 377,045 | 350,155 |
It’s also worth noting that both of Ford’s offerings in this space, the Transit and E-Series, saw cumulative deliveries of 49,722 units, taking 55 percent of the segment share during the quarter. Meanwhile, Ford’s crosstown rival – General Motors – trailed in second place with 23 percent segment share, as Chevy Express and GMC Savana deliveries totaled 19,788 units.
The full-size mainstream van segment, which includes passenger, cargo, and cutaway/chassis cab models, expanded just over 1 percent to 88,964 units in Q4 2019.
The Ford Authority Take
The jump in Ford E-Series sales is great news, given the age of the vehicle and internal competition from the Ford Transit. Even so, it should be stated once again that E-Series sales cannot be compared directly to those of the Transit or any other model in the space, since Ford no longer offers the E-Series in cargo or passenger configurations. No matter, it is highly impressive that Ford commanded almost half of the share of the segment during the fourth quarter.
It will be interesting to see how E-Series sales unfold in the near future, particularly with the updates coming for the E-Series. These include the introduction of the Ford 7.3L Godzilla V8 gasoline engine for the 2021 model year as well as the addition of FlexFuel capability for the 2022 model year. The updates are not represented by the sales volume in this report.
Meanwhile, electrified variants of the Transit van are on the horizon. Ford has plans for an all-electric Transit as well as a Transit PHEV. At the time of this writing, both models have been announced for Europe and the electric model was just announced for the U.S. two days ago.
About The Numbers
- All percent change figures compared to Ford E-Series Q4 2018 sales
- In the United States, there were 78 selling days in Q4 2019 and 77 selling days in Q4 2018
- Mercedes-Benz Sprinter Sales not available, as the automaker does not share sales figures for the model
More Information & Sales Reporting
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Comment
The rule of the day seems to be if it works, then change it so that it doesn’t. The E SERIES is long proven and it fills the needs where the TRANSIT leaves off. Perhaps they’ll offer a diesel at some point
Either the 2.0L 4 that the TRANSIT will use or the 3.0L V6.