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Ford GT Sales Outpace Acura NSX, Nissan GT-R, BMW i8 In Q1 2020

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Ford GT sales totaled 79 units in the United States and 1 unit in Mexico during the first quarter of 2020. Sales data for other markets is currently not available.

Ford GT Sales - USA

MODEL Q1 20 / Q1 19 Q1 20 Q1 19
GT -5.96% 79 84

Ford GT Sales - Mexico

MODEL Q1 20 / Q1 19 Q1 20 Q1 19
GT * 1 *

Competitive Sales Comparison

Comparing Ford GT sales to other like models is far from an apples-to-apples exercise. However, we are providing the data for the sake of context, in order to showcase where Ford GT sales fall in relation to other sports cars and super cars, such as the Chevrolet Corvette, Porsche 718 and 911, Mercedes-AMG GT, Mercedes-Benz SL-Class and SLC-Class, Audi R8, Nissan GT-R, and Acura NSX.

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Sales - Q1 2020 - USA

MODEL Q1 20 / Q1 19 Q1 20 Q1 19 Q1 20 SHARE Q1 19 SHARE
CHEVROLET CORVETTE -3.12% 3,820 3,943 43% 41%
PORSCHE 911 -10.50% 2,590 2,894 29% 30%
MERCEDES-BENZ AMG GT +50.15% 967 644 11% 7%
PORSCHE 718 -39.85% 400 665 4% 7%
MERCEDES-BENZ SL-CLASS -8.03% 401 436 4% 5%
MERCEDES-BENZ SLC-CLASS -17.68% 419 509 5% 5%
AUDI R8 -34.91% 97 149 1% 2%
FORD GT -5.96% 79 84 1% 1%
BMW I8 -59.01% 66 161 1% 2%
NISSAN GT-R -37.65% 58 93 1% 1%
ACURA NSX -56.96% 34 79 0% 1%
TOTAL -7.52% 8,931 9,657

As a result, we can see that the 6 percent decline in U.S. Ford GT sales during Q1 2020 was in line with the rest of the dedicated sports car / supercar segment, which contracted 7.5 percent to 8,931 units during the quarter.

The Ford Authority Take

Though Q1 2020 Ford GT sales decreased from their already-low volumes in the year-ago quarter, The Blue Oval’s supercar still managed to outsell three key competitors – the BMW i8, Nissan GT-R, and Acura NSX. The feat is quite impressive, given that the Ford GT is a completely hand-built product, while the i8, GT-R, and NSX are not (with the exceptions of the engines in the Acura and Nissan).

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As we have mentioned during prior bouts of Ford GT sales coverage, Ford GT sales cannot be gauged on a similar scale as the other segment contenders because the GT is a very different animal compared to the other segment contenders. Specifically, the way Ford builds and brings the Ford GT to market is substantially different from the rest.

Take, for instance, the Chevrolet Corvette marketed by Ford’s cross-town rival, General Motors. For the most part, interested customers can simply visit their local Chevy dealer and purchase the sports car. By contrast, to get a Ford GT, one must first pass a Ford approval process. What’s more, the Corvette starts at around $60,000 whereas the $450,000 base MSRP of the Ford GT is several times higher.

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And though The Blue Oval has planned for limited Ford GT production from the very beginning of the project, we can’t help but wonder whether the Dearborn-based automaker would have been better off taking a much different approach with the vehicle, such as focusing on making a mass-produced mid-engine sports car such as the mid-engine Corvette C8.

2020 Ford GT Liquid Carbon

It’s worth noting that the Ford GT is improved for the 2020 model year, with increased horsepower and upgraded engine cooling. In addition, a titanium exhaust from Akrapovič is now standard for the model, bringing signature craftsmanship and deeply resonant, unmistakable sound. The 2020 Ford GT also gains two new unique appearance options: Liquid Carbon and a restyled Gulf Racing heritage livery.

Liquid Carbon shows the GT’s fully-exposed carbon fiber body, while the restyled Gulf Racing heritage livery pays homage to Ford’s 1969 Le Mans win. The supercar’s carbon fiber wheels also become available for the first time with heritage livery.

2020 Ford GT Gulf Racing Heritage Livery

About The Numbers

  • All percent change figures compared to Ford GT sales in Q1 2019
  • In the United States, there were 76 selling days in Q1 2020 and 76 selling days in Q1 2019
  • Sales figures for Aston Martin, McLaren, Lotus, Jaguar and Maserati not available as those manufacturers do not break out information on a model level
Ford Motor Company Q1 2020 sales reports:
Ford GT Photos
Click to expand
Click to contract

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Written by Alex Luft

Ford Authority founder with a passion for global automotive business strategy.

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11 Comments

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    • I don’t know for sure, but I seriously doubt it. The volume just isn’t there and the cost of goods needed to actually build the car is significant, and that’s not counting development work.

  1. Ford should bring back a new Thunderbird to compete directly with the Chevy Corvette, as the Mustang competes (and winning) against the Camaro. It can be as big as the Taurus, but just two seats, so it can some luxury interior with Ford’s best V8 engines. It needs not be a mid-engine or rear engine designed, since the Mustang as a front engine is doing very well, and servicing and upgrading will be simpler.

    • A new Thunderbird to take on the Corvette would be great… but it won’t work in the way you described, as it might as well be a sedan at that point.

      With demand for comfort coupes on life support, what’s needed is a sports car… something along the lines of the last-generation Corvette C7: a front engined roadster with power and looks that turn heads. That formula worked really well for the C7. A lot of the design characteristics used to great effect on the Ford GT could also be applied to this hypothetical vehicle.

      Make it on a production line (not by hand) and price it to start in the $70,000 range. Race it in all the major events against Corvette, Porsche, BMW and Audi. That will truly change people’s minds and perceptions.

  2. The Mustang GT500 has beaten the C8 Corvette on the race track according to MotorTrend. I don’t think Ford’s worried about the corvette with the all new one S650 platform right around the corner.
    The Corvette Could never be on the same level as the Ford GT.
    One is a collectors super car with a high price tag and a resale value and the other is a massed produced mid-engine sports car.

  3. It doesn’t matter what someone has or had in the works… It wasn’t on the table until 2020.
    So trying to be rude to someone its uncalled for when you need to be upset with yourself.
    They didn’t make it PIEROD
    Just like Ford had a mid-engine Mustang in the works from the sixties and didn’t make it so… So it doesn’t count what they were going to do.
    The Corvette will never be on the same level as the Ford GT… Heck the new C8 can’t even beat a 6 year old platform and chassis of a updated rental car know as the Mustang GT500. I’m sure you’ll come back with something like… It’s 200 more horsepower… And I’ll say its 650 lighter with a mid-engine.
    Then you’ll say… Wait until the put the more powerful engine in and update the chassis… And I’ll say the new Mustang’s right around the corner and Lord knows what they have up their sleeves.
    So please get you facts straight.

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