Ford Motor Company Mexico sales decreased 45 percent to 3,053 units in March 2020 compared to March 2019 results. Sales fell at both FoMoCo brands – the namesake Ford brand, as well as Lincoln.
As in other markets, Ford sales in Mexico were significantly impacted by the ongoing COVID-19 pandemic that idled Ford production globally, imposing restrictions on sales and significantly diminishing foot traffic into dealerships.
The only models that managed to increase sales in Mexico last month were sedans – the Ford Fusion and Lincoln Continental. The circumstance comes during a time when consumers are continuing to favor crossovers, SUVs and pickup trucks over sedans.
Brand & Model Sales
Ford sales decreased 45 percent to 2,968 units:
- Ford EcoSport sales decreased 32.44 percent to 252 units
- Ford Edge sales decreased 57.38 percent to 26 units
- Ford Escape sales decreased 57.05 percent to 131 units
- Ford Expedition sales decreased 51.52 percent to 32 units
- Ford Explorer sales decreased 88.03 percent to 14 units
- Ford F-Series sales decreased 27.4 percent to 954 units
- Ford Figo sales decreased 63.2 percent to 647 units
- Ford Fusion sales increased 69.23 percent to 88 units
- Ford GT sales totaled 0 units
- Ford Mustang sales decreased 28 percent to 90 units
- Ford Police Interceptor Sedan sales were flat at 0 units
- Ford Ranger sales decreased 34.63 percent to 472 units
- Ford Transit sales decreased 13.53 percent to 262 units
Lincoln sales decreased 40 percent to 85 units:
- Lincoln Aviator sales totaled 29 units
- Lincoln Continental sales increased 20 percent to 6 units
- Lincoln MKC sales decreased 82.69 percent to 9 units
- Lincoln MKX sales decreased 72.73 percent to 9 units
- Lincoln MKZ sales decreased 76.92 percent to 3 units
- Lincoln Nautilus sales totaled 6 units
- Lincoln Navigator sales decreased 39.47 percent to 23 units
In the first three months of the 2020 calendar year, Ford Motor Company Mexico sales decreased 28 percent to 11,298 units.
Sales Results - March 2020 - Mexico - Ford
| MODEL | MAR 2020 / MAR 2019 | MARCH 2020 | MARCH 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| ECOSPORT | -32.44% | 252 | 373 | -25.25% | 974 | 1,303 |
| EDGE | -57.38% | 26 | 61 | -39.27% | 116 | 191 |
| ESCAPE | -57.05% | 131 | 305 | -38.65% | 608 | 991 |
| EXPEDITION | -51.52% | 32 | 66 | -28.51% | 178 | 249 |
| EXPLORER | -88.03% | 14 | 117 | -80.05% | 78 | 391 |
| F-SERIES | -27.40% | 954 | 1,314 | -20.41% | 2,819 | 3,542 |
| FIGO | -63.20% | 647 | 1,758 | -38.73% | 2,817 | 4,598 |
| FUSION | +69.23% | 88 | 52 | +71.98% | 313 | 182 |
| GT | * | 0 | * | * | 1 | * |
| MUSTANG | -28.00% | 90 | 125 | -3.04% | 287 | 296 |
| POLICE INTERCEPTOR SEDAN | * | 0 | 0 | 0.00% | 1 | 1 |
| RANGER | -34.63% | 472 | 722 | -18.38% | 1,648 | 2,019 |
| TRANSIT | -13.53% | 262 | 303 | +36.59% | 1,131 | 828 |
| FORD TOTAL | -45.34% | 2,968 | 5,430 | -28.23% | 10,971 | 15,286 |
Sales Results - March 2020 - Mexico - Lincoln
| MODEL | MAR 2020 / MAR 2019 | MARCH 2020 | MARCH 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| AVIATOR | * | 29 | * | * | 61 | * |
| CONTINENTAL | +20.00% | 6 | 5 | -16.67% | 10 | 12 |
| MKC | -82.69% | 9 | 52 | -50.00% | 67 | 134 |
| MKX | -72.73% | 9 | 33 | -58.89% | 37 | 90 |
| MKZ | -76.92% | 3 | 13 | -58.33% | 15 | 36 |
| NAUTILUS | * | 6 | * | * | 49 | * |
| NAVIGATOR | -39.47% | 23 | 38 | -40.14% | 88 | 147 |
| LINCOLN TOTAL | -39.72% | 85 | 141 | -21.96% | 327 | 419 |
Sales Results - March 2020 - Mexico - FMC Totals
| BRAND | MAR 2020 / MAR 2019 | MARCH 2020 | MARCH 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| FORD TOTAL | -45.34% | 2,968 | 5,430 | -28.23% | 10,971 | 15,286 |
| LINCOLN TOTAL | -39.72% | 85 | 141 | -21.96% | 327 | 419 |
| FMC MEXICO TOTAL | -45.20% | 3,053 | 5,571 | -28.06% | 11,298 | 15,705 |
About The Numbers
- All percent change figures compared to Ford Motor Company Mexico sales in March 2019 sales, except if noted
Further Reading & Sales Reporting
- Ford Motor Company news
- Running Ford Motor Company sales numbers
- Running Ford sales numbers
- Running Lincoln sales numbers
- Ford Motor Company Q1 2020 sales reports:
- U.S. Ford Motor Company Q1 2020 sales results:
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- Ford Motor Company Argentina Q1 2020 sales results:
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- Ford Motor Company Mexico Q1 2020 sales results:
- Ford Motor Company Mexico January 2020 sales results:
- Ford Mexico January 2020 sales results
- Lincoln Mexico January 2020 sales results
- Ford Motor Company Mexico February 2020 sales results:
- Ford Mexico February 2020 sales results
- Lincoln Mexico February 2020 sales results
- Ford Motor Company Mexico March 2020 sales results: (this page)
- Ford Mexico March 2020 sales results
- Lincoln Mexico March 2020 sales results
- Ford Motor Company Mexico January 2020 sales results:
- Ford Russia Q1 2020 sales results:
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- U.S. Ford Motor Company Q1 2020 sales results:
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