Ford Argentina Sales Increase 16 Percent In September 2020

October 15, 2020 7:13 am

Ford Argentina sales increased 16 percent to 3,500 units in September 2020 compared to September 2019 results. The figures place Ford as the fifth best-selling car brand in Argentina, behind Volkswagen, Toyota, Fiat and Renault in first through fourth places, respectively.

Individual model sales performance was as follows:

Ford EcoSport sales increased 90.28 percent to 685 units
Ford F-Series sales totaled 59 units
Ford Fiesta sales decreased 94.94 percent to 8 units
- The vehicle has been discontinued
Ford Focus sales decreased 96.88 percent to 11 units
- The vehicle has been discontinued
Ford Ka sales increased 65.2 percent to 1,277 units
Ford Kuga sales decreased 64.71 percent to 6 units
Ford Mondeo sales decreased 51.67 percent to 29 units
Ford Mustang sales decreased 75 percent to 1 units
Ford Ranger sales increased 2.73 percent to 1,281 units
Ford Territory sales totaled 67 units
Ford Transit sales increased 106.9 percent to 60 units

During the first nine months of the 2020 calendar year, Ford Argentina sales decreased 44 percent to 23,485 units.

Sales Results - September 2020 - Argentina - Ford

MODEL	SEP 2020 / SEP 2019	SEPTEMBER 2020	SEPTEMBER 2019	YTD 2020 / YTD 2019	YTD 2020	YTD 2019
ECOSPORT	+90.28%	685	360	-33.76%	5,432	8,200
F-SERIES	*	59	*	*	317	*
FIESTA	-94.94%	8	158	-94.70%	210	3,965
FOCUS	-96.88%	11	352	-92.35%	416	5,435
KA	+65.20%	1,277	773	-42.85%	7,750	13,561
KUGA	-64.71%	6	17	-13.21%	243	280
MONDEO	-51.67%	29	60	-34.29%	435	662
MUSTANG	-75.00%	1	4	0.00%	8	8
RANGER	+2.73%	1,281	1,247	-12.99%	8,058	9,261
TERRITORY	*	67	*	*	89	*
TRANSIT	+106.90%	60	29	+16.46%	375	322
FORD TOTAL	+15.93%	3,500	3,019	-43.80%	23,485	41,785

The Ford Authority Take

Ford Argentina sales increased in September after suffering slumps for eight consecutive months. Consequently, September also represents the first positive performance that Ford has recorded so far in 2020 in the Argentine market.

This solid September performance, which runs contrary to the general drop in sales in the country, was achieved thanks to four vehicles recording significant increases in sales volume, including three best-selling Ford models: Ranger, Ka and EcoSport.

Also helping put Ford in the green were marked improvements in F-Series sales, along with new volume from the new Ford Territory – now in its second month on sale in Argentina.