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Ford Motor Company Mexico Sales Decrease 24 Percent In September 2020

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Ford Motor Company Mexico sales decreased 24 percent to 3,095 units in September 2020 compared to September 2019 results. Sales fell at both FoMoCo brands – the namesake Ford brand, as well as at Lincoln.

Brand & Model Sales

Ford sales decreased 24 percent to 3,017 units:

Lincoln sales decreased 27 percent to 78 units:

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In the first nine months of the 2020 calendar year, Ford Motor Mexico sales decreased 40 percent to 27,123 units.

Sales Results - September 2020 - Mexico - Ford

MODELSEP 2020 / SEP 2019SEPTEMBER 2020SEPTEMBER 2019YTD 2020 / YTD 2019 YTD 2020YTD 2019
ECOSPORT-35.60% 199309-36.75%2,072 3,276
EDGE-76.47% 1668-59.53%261 645
ESCAPE-67.60% 104321-63.15%1,093 2,966
EXPEDITION-33.93% 3756-49.63%342 679
EXPLORER+26.79% 142112-55.43%566 1,270
F-SERIES-26.09% 8301,123-27.88%7,915 10,975
FIGO-29.12% 533752-52.56%5,718 12,053
FUSION-76.92% 1565-26.37%377 512
GT* 0**1 *
MUSTANG-64.00% 36100-48.27%522 1,009
POLICE INTERCEPTOR SEDAN-100.00% 01-91.67%1 12
RANGER-13.27% 536618-28.33%4,298 5,997
TRANSIT+54.77% 568367+21.34%3,264 2,690
FORD TOTAL-23.97% 3,0173,968-39.50%26,436 43,699

Sales Results - September 2020 - Mexico - Lincoln

MODELSEP 2020 / SEP 2019SEPTEMBER 2020SEPTEMBER 2019YTD 2020 / YTD 2019 YTD 2020YTD 2019
AVIATOR+2,800.00% 291+2,250.00%188 8
CONTINENTAL0.00% 11-51.22%20 41
CORSAIR* 15**85 *
MKX* 00-67.00%67 203
MKZ-82.35% 317-57.69%44 104
NAUTILUS-81.82% 633-20.00%76 95
NAVIGATOR-4.00% 2425-41.36%207 353
LINCOLN TOTAL-27.10% 78107-42.22%687 1,189

Sales Results - September 2020 - Mexico - FMC Totals

BRANDSEP 2020 / SEP 2019SEPTEMBER 2020SEPTEMBER 2019YTD 2020 / YTD 2019 YTD 2020YTD 2019
FORD TOTAL-23.97% 3,0173,968-39.50%26,436 43,699
LINCOLN TOTAL-27.10% 78107-42.22%687 1,189
FMC MEXICO TOTAL-24.05% 3,0954,075-39.58%27,123 44,888

The Ford Authority Take

Ford Motor Company Mexico sales suffered yet another double-digit contraction in September, representing the ninth consecutive month of contractions for the automaker in the market. Both of company’s brands lost significant volume during the month due to falling vehicle demand, which has worsened due to economic difficulties brought about by COVID-19.

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As such, the vast majority of vehicles offered by FoMoCo in Mexico suffered notable declines in sales, including the best-selling Ford F-Series as well as the Figo. In contrast, three vehicles managed to register sales increases, including the Ford Explorer, Ford Transit and Lincoln Aviator.

The all-new Bronco Sport registered one new unit in the Mexican market, following posting five initial deliveries in August. We believe that these combined six units are attributable to registrations of pre-production units for testing and final validation purposes.

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About The Numbers

Further Reading & Sales Reporting

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Written by Deivis Centeno

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