Ford Authority

Lincoln MKZ Discount Lowers Price By $4,500 In October 2020

During October 2020, a Lincoln MKZ discount reduces the price of 2020 models in the Reserve trim level by $4,500 in select markets. Lincoln is also extending an interest-free financing offer this month, and it can be combined with a lesser cash offer, but only for select models and in select markets/regions.

Interested parties should also note that the headlining Lincoln discount applies to 2020 MKZ Standard models, as Lincoln has stopped offering manufacturer incentives for 2019 MKZ models earlier this year.

Lincoln MKZ

Lincoln MKZ Discount Offers

Lincoln MKZ discount offers can vary by region during the month of October 2020, but some appear to be offered nationwide:

  • Retail Offer: $4,500 bonus cash
    • Only available for 2020 MKZ Reserve models
    • Offer observed in Detroit
  • Finance Offer: 0 percent APR for 72 months
    • Available nationwide
    • Includes $1000 bonus cash for Standard models in Detroit and New York markets
  • Lease Offers: a few market-specific lease offers are also in play, including:
    • $344 per month for 36 months in New York market
      • $3,304 due at signing
      • Security deposit waived

Prospective buyers should also note that the above offers will remain in effect through November 3rd, 2020.

Lincoln MKZ Incentive October 2020

For reference, here are the 2020 Lincoln MKZ trim levels and their corresponding starting MSRPs, including the $995 destination charge:

  • Standard – $38,390
  • Reserve – $44,140

FoMoCo discontinued MKZ production in July 2020, with the 2020 model year becoming the last of the midsize luxury sedan.


  • Must take delivery from an authorized Lincoln dealer’s stock by November 3rd, 2020, unless specified otherwise.
  • See dealer for details.
  • Incentive for the United States of America, unless otherwise specified.
  • Some customers may not qualify for this offer.
  • Residency restrictions apply.
  • Offer not available with special finance, lease, and some other offers.

We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. Ford Authority will not be held responsible for any misprints, typos or any other errors.

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Frankie's first favorite car was a 1968 Ford Mustang, and he's had a strong appreciation for the nameplate ever since. Later in his youth he became infatuated with Eleanor, thanks to Nicholas Cage's stellar performance. Frank's a real jokester, too.

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  1. Jorge Esquinca

    An absolute nonsense discontinuing all Lincoln sedans. Not everyone likes SUV’s or Crossovers or even consider an SUV as a luxury vehicle. Market is cyclic and those buyers leaving to other brands may not come back to Lincoln when market trends change again. Every luxury car company sells at least one sedan. Lincoln without any sedan is far away to be even competitive against the brands it intends to compete.

  2. Roy Chile’s

    I truly don’t no what’s going on at Lincoln and Jim Farley, you think he would be focusing on building this Brand. Truth is Lincoln is discounting every model as if they are having a Going Out Of Business Sale. I wouldn’t buy nothing from the Brand at the moment because all these discounts only cheapen the value of the vehicles they selling. At this rate you can only go down what you going to trade it in for a Hyundai? I’ll Pass


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