During a meeting with the president of Uruguay, Luis Lacalle Pou, president of Ford South America and International Markets Group, Lyle Watters, announced that Ford will produce its 2021 Transit model in Uruguay for the South American market, in association with Nordex.
Ford’s return to Uruguay after more than 35 years is an important milestone in transforming the automaker’s operations into a sustainable business in South America. With more than 50 years of experience in the Uruguayan automotive sector producing heavy trucks and high-quality automobiles, Nordex, a company of the Antelo group, is an ideal partner for this project.
Ford and Nordex will jointly invest $50 million dollars, creating 200 additional direct and indirect jobs, which will represent a significant contribution to the Uruguayan economy.
“This initiative highlights the relevance of Mercosur and will further strengthen the automotive sector in the South American region. It will leverage the strengths and capabilities of each market to provide greater efficiency, regional integration, and stronger trade flows,” Watters said.
2021 Transit production in Uruguay will strengthen Ford’s competitiveness in a high-growth segment in the region with a successful, high-quality product, particularly in Brazil.
The Ford Transit is a big seller across the globe, with more than 10 million units produced to date. It offers a wide variety of configurations, efficient motorization, advanced technologies for driver assistance, and connectivity. It is a favorite among commercial customers, in particular, thanks to its performance, safety, quality, and low operating costs.
For the past five years, Ford Transit has been the best-selling commercial vehicle in Europe and was named the 2020 International Van of the Year. It debuted in the United States in 2014, where it is also a segment leader.