Back in December, Ford announced the first-ever F-150 Tremor – a middle-of-the-range off-road offering of the best-selling full-size pickup truck. Interestingly, the way Ford will market the 2021 Ford F-150 Tremor will be very different from the way it has marketed the Tremor on the Ford Ranger and Ford Super Duty.
On those vehicles, Tremor is offered as a standalone package, but on the F-150, Tremor will be offered as three distinct equipment tiers based around three already-familiar option groupings. Ford Authority can now exclusively report on the specifics of each F-150 Tremor equipment group and what existing trims they will be based on.
Ford will offer the 2021 Ford F-150 Tremor as Standard (400A), Mid (401A), and High (402A) equipment tiers based around the STX, XLT (302A), and Lariat (502A) series, respectively. According to Ford Trucks spokesperson Dawn McKenzie, those three equipment configurations are the volume retail models of the F-150, therefore explaining why Ford opted to offer them in conjunction with the Tremor.
It’s worth highlighting that the latter two equipment groups will enable 2021 Ford F-150 Tremor buyers to get some important features. The Mid package, for instance, will come standard with the 12-inch touchscreen, while the High package will enable buyers to get leather.
All F-150 Tremor models will feature the SuperCrew cab and the 5.5-foot box, four-wheel drive, and the Ford 3.5L EcoBoost V6, in addition to Tremor’s off-road goodies, including an upgraded suspension and 33-inch General Grabber all-terrain tires with unique matte-finish 18-inch wheels, among other things.
While Ford’s decision will certainly make the Tremor stand out within the expansive 2021 Ford F-150 lineup, this news also means that shoppers won’t be able to pair the Tremor with the F-150 King Ranch, Platinum, or Limited trims. By contrast, the Super Duty Tremor is offered as a package that’s available on the XLT, Lariat, King Ranch, and Platinum trims of the Ford Super Duty F-250 and F-350. Ford limits the package to single rear-wheel Crew Cab models with four-wheel drive and the 6.75-foot box, but those represent the lion’s share of models sold anyway, so their omission from other configurations isn’t egregious.
Additionally, the Super Duty Tremor Off-Road Package can be paired with either the Ford 7.3L Godzilla V8 or the Ford 6.7L Power Stroke V8, giving Super Duty customers even more flexibility when compared to the powertrain configuration offered on the F-150 Tremor.
The Tremor will slot between FX4 and Raptor in the F-150’s off-road-oriented model hierarchy. It’s set to go on sale this summer.
We’ll have much more to report on the F-150 Tremor soon, so subscribe to Ford Authority for the latest Ford F-Series news, Ford F-150 news, Ford Super Duty news, and continuous Ford news coverage.
Comments
It’s getting to the point where Ford needs to split F-150 off into its own franchise. XL, XLT, Tremor, Lariat, King Ranch Platinum, Limited, Raptor. then you have two or more trim levels in each of those, different standalone options plus variances depending on whether you’re talking about a Standard Cab, Chassis Cab SuperCab, SuperCrew, 2wd or 4wd. Rebates and incentives often vary between trims.
Ford, F-150, Lincoln.
I am not sure I get this concept. And why have the F-150 the only model do this? They tried this with FX4 being it’s own trim level then went back to it being an option. Let’s get the build and price up Ford. Chop chop now….
How can you call STX a trim level when it is actually a package for the XL trim level?
I like what they are doing with the Tremor “package,” but honestly why even have FX4? Oh yeah, the decal. I also read where Tremor will be a $4000-plus add-on. If this is true count me out. My current 2019 F150, purchased brand new, went straight from the dealer to my tire shop. Traded in the new OEM wheels/tires for aftermarket (better than Tremor set), installed 2″ suspension lift front AND back w/shocks, computerized alignment, removed front air dam, and out the door for $2000. You cannot tell it apart from Tremor. Got to pick out my own wheels/tires too. I’m not sure if orange tow hooks and seat stitching is worth the other $2000 that Ford wants. Oh yeah, the decal.