When the S550 Ford Mustang launched for the 2015 model year, it became the first in the pony car’s illustrious history to be officially sold in right-hand-drive form in the UK. Since then, however, the Mustang EcoBoost has accounted for a mere 15 percent of total Mustang sales in the UK, which has prompted Ford to discontinue it for the new model year.
The 5.0L Coyote V8-powered Mustang GT and the new Mach 1 remain as options for UK buyers, however, it also means that getting into a pony car in the country will cost significantly more. The Mustang EcoBoost started out at around £33,000 ($45,653), while the GT features a base price of roughly £44,000 ($60,871).
The UK-spec Mustang EcoBoost was powered by the same 2.3L EcoBoost I-4 used in the discontinued Focus RS and current-gen Focus ST. It was rated to produce 317 horsepower when it originally launched but was later detuned to 290 horsepower to meet European emissions regulations.
The Mustang EcoBoost joins the Bullitt, which was also discontinued following the 2020 model year. The latter has effectively been replaced both in the UK and the U.S. by the Mustang Mach 1, however, which Ford says is the best-performing Mustang ever sold in Europe. In the UK, the Mach 1 starts out at £55,185 ($76,345) and deliveries are expected to begin in the coming weeks.
Meanwhile, the Ford Mustang Mach-E is already on sale in Europe with a base price of £40,350 ($55,822). It’s possible that the arrival of the all-electric crossover gave Ford the leeway it needed in terms of emissions requirements to ax the EcoBoost altogether. Regardless, for fans of muscle cars in the European country, it’s great news that the V8-powered Mustang continues to live on.
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Comments
I would assume that Ford has tracked sales of the different models, and the corresponding rationale for the favored purchases. This market probably has a different set of criteria for making its buying decisions. As long as Ford is comfortable with purchase history of these models based upon sales data, I’d say that their informed decision on model offerings for this market should be trusted.
Say what? Gasoline powered V-8? And it’s holding market share? Sheesh, imagine that!
Still too expensive but…are y’all paying attention Farley?
Mon 08 March 2021
Hi Ford Team
I’m from NZ and own 2016 Mustang Ecoboost, i got mine 2nd hand with only about 16,000 Kms, so being nearly new and in mint condition from the previous owner. Still had the seat tag on the passenger seat…
I hope sales are good to keep the this Mustang Model in NZ for a few years yet
So far very i’m very happy with my Mustang, and it’s very economical on fuel too….
Cheers
Howard
New Zealand