Ford Authority

2021 Ford Bronco Sport Wildtrak To Launch In Brazil As Sole Trim Level

Last month, Ford Motor Company confirmed that the 2021 Ford Bronco is scheduled to launch in Brazil this May. But now, it’ll also be joined by its little brother – the Ford Bronco Sport – the automaker has announced. However, it will only be sold in one trim level – the Bronco Sport Wildtrak – a trim that isn’t available in the U.S., interestingly enough.

In the U.S., the Wildtrak trim is available only on the regular Ford Bronco, but in Brazil, it will mark a unique variant of the Bronco Sport. The Bronco Sport Wildtrak will come equipped with Ford’s 2.0L EcoBoost I-4 as standard equipment, along with the automaker’s eight-speed transmission, standard four-wheel-drive, and seven G.O.A.T. modes – Normal, Eco, Sports, Slippery, Sand, Mud, and Rock Crawl.

The Bronco Sport Wildtrak also features driver assistance technologies including autopilot with Stop and Go and collision alert with an autonomous braking assistant and pedestrian detection, in addition to nine airbags, an independent rear window opening, and cargo management system for the rear cargo area.

Despite closing its production facilities in Brazil, Ford continues to import vehicles to the South American country from other parts of the world. This includes the next-generation Ford Ranger, which will continue to be made at the Ford Pacheco plant in Argentina thanks to a recent investment into the facility. Meanwhile, niche vehicles like the Ford Mustang, high-end versions of the Ford Kuga (Escape), and the Bronco Sport will continue to be sourced from North America.

The Ranger continues to do well in the country as well, as the mid-size pickup, fresh off a quick sell-out of the first 100 units of the new Ranger Black, also recently set a new segment sales record in the month of March.

We’ll have more on the Bronco Sport very soon, so be sure and subscribe to Ford Authority for more Bronco Sport news and continuous Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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  1. Central Jersey

    I have seen this before. It is a rebadged Badlands. Something about the Badlands name or Icon not being positive among Hispanics .

    1. Marcello Felipe

      Brazil is not a hispanic country! Portuguese is the official language.

      1. Peter A Trznadel

        Well yes, but Ecuador is, and it’s also available in Colombia and Argentina, but has the same problem as Brazil, not many of the few prospective customers really know the significance of the trim level names, Mala Tierra, is just waste, useless land.

    2. Matheus

      The change in the name of the versions is due to the fact that the nomenclatures used in the USA, with park names, do not create links with future buyers in the region. It would make no sense, as these regions are known only in the American territory.


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