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Ford Brazil Sales Decrease 31 Percent In May 2021

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Ford Brazil sales decreased 31 percent to 3,045 units in May 2021 compared to May 2020.

Individual model sales performance was as follows:

During the first five months of the 2021 calendar year, Ford Brazil sales decreased 57 percent to 22,772 units.

Sales Results - May 2021 - Brazil - Ford

MODELMAY 2021 / MAY 2020MAY 2021MAY 2020YTD 2021 / YTD 2020 YTD 2021YTD 2020
ECOSPORT-79.32% 176851-65.29%2,832 8,158
KA-59.18% 8782,151-74.31%9,599 37,363
MUSTANG+641.67% 8912+44.30%215 149
RANGER+2.14% 1,4301,400+29.70%9,056 6,982
TERRITORY* 363**910 *
FORD TOTAL-31.11% 3,0454,420-56.84%22,772 52,761

The Ford Authority Take

Ford Brazil sales continued to decline in May. In fact, last month’s double-digit decline represents the 17th consecutive decline for Ford in Brazil, where FoMoCo ceased its manufacturing operations at the beginning of the year.

As expected, Ford’s decline in the Brazilian market is the result of a large reduction in sales of Ford’s typical volume leaders – the Ka and EcoSport. Meanwhile, imported models – the Ranger, Mustang and Territory – continued to perform well. The trio was led by the Ford Ranger, which continues to reign as Ford’s best-selling model in the country.

About The Numbers

Further Reading & Sales Reporting

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Comment

  1. Pedro

    During the first week of June, an embarrassing12th place…

    1 FIAT 23,4%
    2 Volkswagen 17,2%
    3 Toyota 10,8%
    4 Hyundai 9,5%
    5 GM 7,9%
    6 Jeep 6,8%
    7 Renault 5,9%
    8 Honda 4,5%
    9 Nissan 3,6%
    10 CAOA Chery 2,0%
    11 Peugeot 1,5%
    12 Ford 1,3%
    13 BMW 0,9%
    14 Citroen 0,9%

    Reply

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