Ford truck sales rose by 10 percent to 227,963 units during the first quarter of 2021.
Sales Numbers - Ford Truck Sales - Q1 2021 - United States
MODEL | Q1 21 / Q1 20 | Q1 21 | Q1 20 | Q1 21 SHARE | Q1 20 SHARE |
---|---|---|---|---|---|
FORD F-SERIES | +9.24% | 203,797 | 186,562 | 89% | 90% |
FORD RANGER | +15.19% | 24,166 | 20,980 | 11% | 10% |
TOTAL | +9.84% | 227,963 | 207,542 |
Both Ford pickup trucks – the Ranger and F-Series – experienced an increase in cumulative sales volume.
The Ford Ranger led the way with a 15 percent jump to 24,166 units. The results enabled Ford’s midsize pickup truck to place second in its segment by total sales volume, being outsold only by the Toyota Tacoma.
We attribute the jump in Ranger sales to optimal availability at the retail level, higher interest in the recently-revived model, plus a 47 percent growth in Ranger sales to the commercial sector.
Meanwhile, the Ford F-Series sales – which includes the F-150 and F-Series Super Duty – increased 9 percent during the first quarter of 2021, tallying 203,797 deliveries. The rise in sales kept the F-Series in first place in its segment and enabled it to command a 36 percent segment share.
As such, the F-Series continued to dominate its segment, selling about 55,000 more units than the runner-up Ram Pickup and continuing to deliver the highest segment share of any single nameplate.
Notably, sales of the first all-new F-150 PowerBoost Hybrid model totaled 7,176 pickups in Q1, with March representing the model’s best performance to date, up 110 percent compared to February. PowerBoost days-to turn on dealer lots was just 14 days during March.
Additionally, Ford Super Duty commercial sales increased five percent over first quarter of 2020.
Looking ahead, we expect Ford truck sales to continue to grow, especially with the coming arrival of the unibody Ford Maverick pickup, which will slot under the mid-sized Ranger pickup. The new Maverick features a standard hybrid powertrain along with an alluring starting price of less than $20,000.
Then, in the spring of 2022, Ford will also launch the F-150 Lightning as an all-new electric variant of the best-selling F-150.
About The Numbers
- All percent change figures compared to Ford Truck sales for Q1 2020, unless noted otherwise
- In the United States, there were 74 selling days in Q1 2021 and 76 selling days in Q1 2020
- Ford Motor Company sales Q1 2021 U.S.A
- Ford Motor Company sales January 2021 U.S.A.
- Ford sales January 2021 U.S.A.
- Lincoln sales January 2021 U.S.A.
- Ford Motor Company sales February 2021 U.S.A.
- Ford sales February 2021 U.S.A.
- Lincoln sales February 2021Â U.S.A.
- Ford Motor Company sales March 2021 U.S.A.
- Ford sales March 2021 U.S.A.
- Lincoln sales March 2021 U.S.A.
- Ford Motor Company sales January 2021 U.S.A.
- Ford China sales Q1 2021
- Ford Motor Company Canada sales Q1 2021
- Ford Canada sales Q1 2021
- Lincoln Canada sales Q1 2021
- Ford Motor Company Argentina sales Q1 2021
- Ford Argentina sales January 2021Â (Ford brand)
- Ford Argentina sales February 2021Â (Ford brand)
- Ford Argentina sales March 2021Â (Ford brand)
- Ford Motor Company Brazil sales Q1 2021
- Ford Brazil sales January 2021Â (Ford brand)
- Ford Brazil sales February 2021Â (Ford brand)
- Ford Brazil sales March 2021 (Ford brand)
- Ford Motor Company Korea sales Q1 2020
- Ford Motor Company Korea sales January 2021
- Ford Korea sales January 2021
- Lincoln Korea sales January 2021
- Ford Motor Company Korea sales February 2021
- Ford Korea sales February 2021
- Lincoln Korea sales February 2021
- Ford Motor Company Korea sales March 2020
- Ford Korea sales March 2020
- Lincoln Korea sales March 2020
- Ford Motor Company Korea sales January 2021
- Ford Motor Company Mexico sales Q1 2020
- Ford Motor Company Mexico sales January 2021
- Ford Mexico sales January 2021
- Lincoln Mexico sales January 2021
- Ford Motor Company Mexico sales February 2021
- Ford Mexico sales February 2021
- Lincoln Mexico sales February 2021
- Ford Motor Company Mexico sales March 2021
- Ford Mexico sales March 2021
- Lincoln Mexico sales March 2021
- Ford Motor Company Mexico sales January 2021
- Ford Russia sales Q1 2021
- Ford Russia sales January 2020
- Ford Russia sales February 2020
- Ford Russia sales March 2020
- Ford Motor Company sales Q1 2021 by vehicle type
- FoMoCo car sales Q1 2021
- FoMoCo crossover sales Q1 2021
- FoMoCo SUV sales Q1 2021
- FoMoCo truck sales Q1 2021 (this page)
- FoMoCo van sales Q1 2021
As has been the case since the model's launch. Sales News
Ford Maverick Dealer Inventory Nonexistent In September
Comments
YOU SAY FORD F150 SALES ARE UP, WELL DELIVERY IS 7 MONTHE’S BEHIND TO SASK CANADA
Stop saying *…along with an alluring starting price of less than $20,000* … with the *mandatory destination charge*, the *real* starting price is $19,995.00 plus a $1,495.00 destination charge which equals $21,490.00.
The *real* starting price is $21,490.00. Stop playing the marketing hype game.