Throughout most of the 2020 calendar year and the first quarter of 2021, Lincoln Navigator discount offers consisted of a $1,000 cashback rebate plus special financing for all 2020 Navigator models. However, it now appears that incentives for the luxury SUV have dried up. In fact, discounts for the 2020 Navigator in June are non-existent, while Lincoln has not yet offered any incentives for 2021 model year Navigators.
Lincoln Navigator Discount Offers
Below are all the Lincoln Navigator discounts offered during the 2020 calendar year as well as thus far in 2021:
- January – 0.9% APR Financing
- February – $2,000 Cashback Rebate
- March – $2,000 Cashback Rebate
- April – $2,000 Cashback Rebate
- May – $1,400 Cashback + 2.9% APR Financing
- June – $1,400 Cashback Rebate
- July – $1,000 Cashback Rebate
- August – $1,000 Cashback + 2.9% APR Financing
- September – $1,000 Cashback + 2.9% APR Financing
- October – $1,000 Cashback + 2.9% APR Financing
- November – $1,000 Cashback + 0% APR Financing
- December – $1,000 Cashback + 0% APR Financing
These incentives were rather conservative, a trend that began when the current Navigator was launched for the 2018 model year. With Navigator sales being quite healthy, it appears that Lincoln is in no rush to incentivize its flagship model. In fact, Lincoln even ceased offering rebates for the Navigator at one point during the 2019 calendar year. The same circumstance is now taking place once again in 2021.
The lack of Navigator incentives in June is understandable given that demand for the Navigator is healthy, while supply is tight. In fact, the Navigator continues to be the second-best-selling vehicle in its segment, behind the Cadillac Escalade.
Lincoln Navigator Pricing
Below, we list 2021 Lincoln Navigator trim levels and their corresponding starting MSRPs, including the $1,295 destination charge and $645 acquisition fee:
- Standard – $78,645
- Reserve – $84,430
- Black Label – $100,595
- Reserve L – $87,655
- Black Label L – $103,795
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. Ford Authority will not be held responsible for any misprints, typos or any other errors.
Market share was down four percentage points.Read More »
No other incentives are being offered.Read More »