As Ford Authority reported earlier this year, Ford South America will source a number of vehicles from other markets, an announcement that came on the heels of the automaker’s decision to end vehicle production in Brazil. In Argentina, those models already include the 2021 Ford F-150, as Ford Authority reported back in June, as well as the 2021 Ford Mustang Mach 1, which launched in May. Now, the automaker has announced that the 2022 Ford Maverick will launch in Argentina next year as well.
“The arrival of Maverick represents another step in our strategy of working on the pillars of success of the company in the world, with innovative and versatile products,” said Daniel Justo, president of Ford South America. “Loyalty and attracting new customers are equally essential points for Ford and are strongly supported with quality products and services that deliver great added value.”
“Maverick is an innovative pickup, without a doubt, it is a Strong Breed pickup,” Justo added. “It is surprising for its versatility, its dimensions, and design, both interior and exterior, its cutting-edge technology and performance. In the tests we did on the vehicle, we were all really impressed.”
The 2022 Ford Maverick joins the Ford Ranger, Ford Ranger Raptor, Ford F-150, and F-150 Raptor in The Blue Oval’s South American pickup lineup as the automaker continues to tweak its offerings in the region. Additionally, FoMoCo is investing $580 million into the Ford Pacheco Assembly Plant in Argentina to prepare it for the production of the next-generation 2023 Ford Ranger.
In addition to pickups, Ford is also investing heavily in crossovers and SUVs in South America, as both the Ford Bronco Sport and Ford Bronco will be sold in Argentina as well.
We’ll have more on the Maverick soon, so be sure and subscribe to Ford Authority for more Ford Maverick news and 24/7 Ford news coverage.
No Comments yet