Ford Argentina sales decreased 22 percent to 2,076 units in July 2021 compared to July 2020 results. The performance places Ford as the sixth best-selling car brand in Argentina, behind Toyota, Fiat, Volkswagen, Renault and Peugeot.
Individual model sales performance was as follows:
- Ford Bronco Sport sales totaled 163 units
- Ford EcoSport sales decreased 91.93 percent to 46 units
- Ford F-Series sales decreased 25.49 percent to 38 units
- Ford Fiesta sales decreased 100 percent to 0 units
- The vehicle has been discontinued
- Ford Focus sales decreased 91.67 percent to 1 units
- The vehicle has been discontinued
- Ford Ka sales decreased 83.6 percent to 125 units
- Ford Kuga sales decreased 49.35 percent to 39 units
- Ford Mondeo sales decreased 71.67 percent to 17 units
- Ford Mustang sales increased 700 percent to 8 units
- Ford Ranger sales increased 36.94 percent to 1,379 units
- Ford Territory sales totaled 96 units
- Ford Transit sales increased 59.34 percent to 145 units
During the first seven months of the 2021 calendar year, Ford Argentina sales increased 6 percent to 18,248 units.
Sales Results - July 2021 - Argentina - Ford
| MODEL | JUL 2021 / JUL 2020 | JULY 2021 | JULY 2020 | YTD 2021 / YTD 2020 | YTD 2021 | YTD 2020 |
|---|---|---|---|---|---|---|
| BRONCO SPORT | * | 163 | * | * | 712 | * |
| ECOSPORT | -91.93% | 46 | 570 | -50.84% | 2,054 | 4,178 |
| F-SERIES | -25.49% | 38 | 51 | +18.41% | 283 | 239 |
| FIESTA | -100.00% | 0 | 14 | -93.30% | 13 | 194 |
| FIGO | * | * | * | * | * | * |
| FOCUS | -91.67% | 1 | 12 | -99.24% | 3 | 396 |
| KA | -83.60% | 125 | 762 | -28.33% | 4,046 | 5,645 |
| KUGA | -49.35% | 39 | 77 | +16.20% | 251 | 216 |
| MONDEO | -71.67% | 17 | 60 | -75.41% | 91 | 370 |
| MUSTANG | +700.00% | 8 | 1 | +242.86% | 24 | 7 |
| RANGER | +36.94% | 1,379 | 1,007 | +56.81% | 8,722 | 5,562 |
| TERRITORY | * | 96 | * | * | 1,196 | * |
| TRANSIT | +59.34% | 145 | 91 | +235.34% | 778 | 232 |
| FORD TOTAL | -21.98% | 2,076 | 2,661 | +6.35% | 18,248 | 17,158 |
The Ford Authority Take
Ford Argentina sales declined once again in July, becoming the third consecutive month of contraction for the Blue Oval Brand in the country. The negative behavior is due to a notable reduction in vehicle supply after the cessation of Ford vehicle production in Brazil, along with low demand for vehicles in the Argentine market.
As such, most Ford models sold in Argentina suffered significant declines in sales volume during July. However, three nameplates – Mustang, Ranger, and Transit – managed to post increases on a year-over-year basis. The most prominent was the Ranger, whose notable increase in volume continues to make it the brand’s best-selling model in the South American country.
About The Numbers
- All percent change figures compared to Ford Argentina sales in July 2020, unless noted otherwise
Further Reading & Sales Reporting
- Ford Motor Company news
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- Running Ford sales numbers
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- Ford sales Q3 2021 U.S.A. (Ford brand)
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- Ford Argentina sales July 2021 (Ford brand) (this page)
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