Ford Authority

Ford EV Plans Will Focus On Ford Icons And Commercial Vehicles

As Ford Authority reported back in May, Ford plans to eventually convert its entire North American lineup to electric power, though it won’t be setting an official date for that to happen, at least for now. At the moment, the Ford Mustang Mach-E is its sole EV offering, but will soon be joined by the 2022 Ford E-Transit and Ford F-150 Lightning, as well as many more models, though future Ford EV plans will focus on Ford’s “Icons” and commercial vehicles, sources familiar with the automaker’s product plans tell Ford Authority.

Currently, Ford’s Icons – long-running nameplates with a history of sales success – include the Ford Bronco, Ford F-150, Ford Mustang, Ford ExplorerFord Transit, and Ford Ranger. The Mach-E already represents an all-electric version of the Mustang, while the Lightning will electrify the F-150. Ford CEO Jim Farley recently hinted that an all-electric Bronco might be in the works, and also confirmed that a Ford Explorer EV was in development, with an expected launch date of 2023.

There are, however, some conspicuous exclusions from the Icons list, including the brand new 2022 Ford Maverick (which is likely to be available in EV form at some point), as well as long-running nameplates like the Ford EdgeFord EscapeFord Expedition, and Ford Super Duty. However, as Ford Authority reported last summer, the next-generation Edge has reportedly been canceled as the Ford Oakville Assembly Plant – which builds the Edge and Lincoln Nautilus – will be retooled in 2024 to build five new electric vehicles beginning in 2025.

Of course, it’s highly likely that the vehicles Ford considers to be “Icons” will change over time, and perhaps more (or all) of its existing models will join that list. But in the meantime, it seems like the brand’s most popular and commercial offerings will be the first to go electric as part of current Ford EV plans.

We’ll have more on Ford’s electrification strategy soon, so be sure and subscribe to Ford Authority for around-the-clock Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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  1. JE

    The Mach-e is NOT a Mustang no matter what Ford intends the general public to beleive. I´ve driven the Mach-e and is nothing but a boring cookie cutter SUV with Mustang grille, Mustang tail lights, Mustang badges and Mustang pretentions. If Ford wants a 4 door EV Mustang, then Ford needs to target something the likes of a Porsche Taycan and not the make beleive Mustang they produced. On the other hand, not everybody likes SUV´s or crossovers or is willing to buy one no matter what, so many of the real Ford icons are missing: Ford Fusion/Mondeo, Ford Taurus, Ford Falcon, Ford LTD, Lincoln Continental (Town Car & Mark Series), Ford Escort, Ford Focus, Ford Crown Vic., the Ford Thunderbird, etc. I´m owner of a 1995 Ford Scorpio with a series Cosworth competition engine and the car is far more comfortable and far more fun to drive than any boring SUV or crossover of today´s Ford lineup. I really hope the actual SUV cancer gets over, in order to see more real cars from Ford on the road.

    1. jerry emilio

      What? Porsche can have a Cayenne SUV along with its 911 coupe…
      and Alpha can have a Stelvio SUV along with its Guilia coupe…
      and Mercedes can have a GLC SUV along with its SLK coupe…
      but Mustang can’t have a Mach-e along with its GT coupe?!?


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