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Ford Argentina Sales Down 34 Percent In August 2021

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Ford Argentina sales decreased 34 percent to 1,849 units in August 2021 compared to August 2020 results. The figures placed Ford as the seventh best-selling car brand in Argentina, behind Toyota, Fiat, Volkswagen, Renault, Chevrolet and Peugeot.

Individual model sales performance was as follows:

During the first eight months of the 2021 calendar year, Ford Argentina sales increased 0.9 percent to 20,146 units.

Sales Results - August 2021 - Argentina - Ford

MODELAUG 2021 / AUG 2020AUGUST 2021AUGUST 2020YTD 2021 / YTD 2020 YTD 2021YTD 2020
BRONCO SPORT* 64**776 *
ECOSPORT-96.28% 21564-56.29%2,075 4,747
F-SERIES+247.37% 6619+35.27%349 258
FIESTA-87.50% 18-93.07%14 202
FOCUS-88.89% 19-99.01%4 405
KA-91.67% 68816-36.39%4,114 6,468
KUGA-42.86% 1221+10.97%263 237
MONDEO-58.33% 1536-73.89%106 406
MUSTANG* 20+271.43%26 7
RANGER+14.02% 1,3581,191+49.44%10,120 6,772
TERRITORY+472.73% 12622+5,963.64%1,334 22
TRANSIT+20.48% 10083+178.73%878 315
FORD TOTAL-33.56% 1,8492,783+0.86%20,146 19,974

The Ford Authority Take

Ford Argentina sales suffered another double-digit decline in August. The results represent The Blue Oval brand’s fourth consecutive sales decrease in the South American country. The cessation of FoMoCo’s production in Brazil is the primary reason for the declne.

Although many Ford models registered notable drops year-over-year, there are a few standout results, particularly those of the Ford Ranger, Territory, Transit and F-Series. The Ranger midsize pickup, produced locally in Argentina, continues to establish itself as the best-selling Ford vehicle in Argentina as well as all of South America.

About The Numbers

Further Reading & Sales Reporting

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