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Ford Spotted Benchmarking Mustang Rival Toyota Supra Around Dearborn

In recent months, Ford Authority spies have spotted Ford benchmarking a number of interesting vehicles near its corporate campus in Dearborn, Michigan, including the C8 Corvette Stingray and Dodge Charger SRT Hellcat. This is a common practice in the automotive world, as automakers need to keep tabs on what the competition is doing, which helps each develop more competitive products. The latest in this long line of benchmark vehicles – which wears a telltale yellow sticker on the front window – is a Toyota Supra, one of the many rivals of FoMoCo’s legendary pony car, the Ford Mustang.

After 20 years of absence, the Toyota Supra returned for the 2020 model year in a familiar form – as a sporty, two-door coupe, this time equipped with a turbocharged 3.0L inline six-cylinder engine producing 382 horsepower and 368 pound-feet of torque, albeit only with an eight-speed automatic transmission and BMW underpinnings, for a starting MSRP of $51,090. A lesser 2.0L turbo-four variant is available for $43,090 that produces 255 horsepower and 295 pound-feet of torque. This particular example was spotted entering the Dearborn proving grounds.

Either way, that’s a bit more expensive than the 2021 Ford Mustang, which starts out at $27,205 for the Ford 2.3L EcoBoost I-4 version that offers up 310 horsepower and 350 pound-feet of torque. Step up to the GT and its Ford 5.0L Coyote V8 – which makes 460 horsepower and 420 pound-feet of torque (a bit less for the 2022 model year, as Ford Authority exclusively reported earlier this month), and it still only starts out at a very reasonable $36,285 (all pricing is minus destination and delivery charges).

Sales Numbers - Mainstream Two-Door Sports Cars - Q3 2021 - USA

MODEL Q3 21 / Q3 20 Q3 21 Q3 20 Q3 21 SHARE Q3 20 SHARE YTD 21 / YTD 20 YTD 21 YTD 20
DODGE CHALLENGER -14.32% 13,994 16,332 43% 36% +15.10% 44,142 38,350
FORD MUSTANG -34.19% 9,115 13,851 28% 31% -13.80% 41,065 47,637
CHEVROLET CAMARO -37.81% 5,203 8,366 16% 19% -32.13% 15,084 22,226
MAZDA MX-5 MIATA +25.69% 2,931 2,332 9% 5% +44.44% 9,608 6,652
TOYOTA SUPRA -15.86% 1,277 1,518 4% 3% +53.37% 5,825 3,798
FIAT 124 SPIDER -85.82% 59 416 0% 1% -32.71% 932 1,385
TOYOTA 86 -98.45% 10 644 0% 1% -46.95% 1,044 1,968
NISSAN 370Z -99.41% 3 509 0% 1% -98.02% 36 1,819
SUBARU BRZ -99.87% 1 784 0% 2% -58.65% 722 1,746
TOTAL -27.17% 32,593 44,751 -5.67% 118,458 125,581

In terms of sales, the Musang ranked second only to the Dodge Challenger in the third quarter of 2021, while the Toyota Supra came in fifth. Volume-wise, the Mustang outsells the Supra handily, as Ford has moved 41,065 units year-to-date – in spite of numerous production issues – while Toyota has sold just 5,825 Supras.

Regardless, with the next-generation S650 Ford Mustang on the way for the 2023 model year – which could potentially introduce two hybrid powertrain options to the pony car – it’s certainly worth taking a closer look at all of the Mustang’s competition.

We’ll have more on the Mustang soon, so be sure and subscribe to Ford Authority for more Ford Mustang news and non-stop Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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Comments

  1. Roy Chile’s

    I’d buy a EcoBoost Mustang over a Supra any day after a few tweaks and tunes it will out run the Toyota plus be more user friendly on a daily basis for less money

    Reply
    1. Sendit

      Your post wont hold weight until you show me an ecoboost Mustang beating 8.7 @153 followed by 8.8 @156. Or the many other Mk5 Supras already in the 9s. I personally wouldnt buy a Supra but your post needs some research. The BMW B58 engine in them handles massive power with stock internals.

      Reply
      1. Roy Chile’s

        The Ford EcoBoost 4 has ran 9’s while the so call Supra has a BMW motor. I wouldn’t spend the money to make a Toyota run 8’s it’s Foolish money wasted haha

        Reply
  2. Josh

    Guess ford is finally trying to figure out how to build a real car.

    Reply
    1. driver

      lol they do, its called the mustang gt.

      Reply
      1. Andy

        🗑 🚮

        Reply
  3. John

    They shouldn’t be afraid of a BMW

    Reply
    1. Andy

      Of course not ford can’t compete with bmw lol. I mean you are talking cheap crappy ford cars compared to gm goofy of you to even say that.

      Reply
      1. Andy

        I mean you are talking cheap crappy ford cars compared to bmw goofy of you to even say that.

        Reply
  4. driver

    i still fail to understand why they are comparing muscle cars to sports cars. maybe they are looking to take over more markets? hopefully it doesn’t end up like the Camaro

    Reply
  5. COBRA THERAPY!!!

    What FORD should have been working on is a 5.8 FPC motor for a BOSS 351 with 725hp N/A!!

    Reply

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