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Ford Brazil Sales Down 86 Percent In November 2021

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Ford Brazil sales decreased 86 percent to 2,046 units in November 2021 compared to November 2020 results.

Individual model sales performance was as follows:

During the first 11 months of the 2021 calendar year, Ford Brazil sales decreased 71 percent to 35,158 units.

Sales Results - November 2021 - Brazil - Ford

MODELNOV 2021 / NOV 2020NOVEMBER 2021NOVEMBER 2020YTD 2021 / YTD 2020 YTD 2021YTD 2020
ECOSPORT-99.88% 32,426-85.61%2,992 20,790
KA-99.90% 109,842-87.49%10,361 82,828
MAVERICK* 39**39 *
MUSTANG+26.92% 3326+23.86%379 306
RANGER-30.63% 1,6102,321+4.48%18,210 17,430
TERRITORY-26.74% 200273+70.21%2,160 1,269
FORD TOTAL-86.27% 2,04614,906-71.38%35,158 122,825

The Ford Authority Take

Ford Brazil sales registered another double-digit decrease in November, with the results representing the 23rd consecutive month that The Blue Oval’s sales have been in the red in the South American country, which is the direct result of Ford ending vehicle production in Brazil and consequently discontinuing its most popular vehicle lines in the country, such as the Ka. Despite that, the 2,046 deliveries recorded in November represent an improvement over the September and October results, which were below the 2,000 unit mark.

Apart from the massive drops experienced by the most popular Ford models, including the Ford Ranger – which has become the most popular Ford model in Brazil over the last few months, the increase of the Mustang is noteworthy. In fact, the result represents the second consecutive month of gains for the muscle car thanks to the recent arrival of the Mach 1 model in Brazil.

Additionally, Ford recorded the first sales of the all-new Ford Maverick during November in the Brazilian market, recording 39 deliveries.

About The Numbers

Further Reading & Sales Reporting

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