Ford, like its chief rivals, is currently gearing up to largely pivot away from internal combustion powered vehicles by 2030. While The Blue Oval’s global lineup is still dominated by gasoline vehicles, 2021 was an important milestone for the company, as it represented the first full calendar year that the Ford Mustang Mach-E – its first dedicated fully electric vehicle – was on sale nationwide. And now, according to sales data compiled by Kelley Blue Book, its availability contributed to explosive growth for EV sales in the U.S. for 2021.
According to the data, automakers sold 487,460 EVs in the U.S. last year, which represented an impressive 89 percent increase when compared to 2020. All told, they made up just over three percent of the total market for 2021, but fourth quarter results suggest their marketshare is bound to increase in 2022, as EV sales took about 4.5 percent of the market for the last three months of 2021. And these figures may have been even higher had certain events not transpired. As Ford Authority previously reported, the Ford Mustang Mach-E outsold the Chevy Bolt last year as GM halted sales of its EV over concerns about battery fires. The ongoing chip shortage, which may have permanently altered the way Ford does business, impacted the entire industry as well, a factor that almost certainly depressed EV sales in the U.S. too.
Sales Numbers - Ford Mustang Mach-E - Q4 2021 - United States
|Q4 21 / Q4 20
|Q4 21 SHARE
|Q4 20 SHARE
|YTD 21 / YTD 20
|FORD MUSTANG MACH-E
As for the Ford Mustang Mach-E specifically, The Blue Oval moved just over 27,000 examples of the EV last year, a figure that enabled it to take about six percent marketshare in the EV segment for 2021, a position it will most likely improve upon in 2022 as Ford promises to expand production capacity to 200,000 annually in an effort to put a dent into the likes of Tesla, Rivian, and VW, which CEO Farley recently stated are the company’s chief rivals globally when it comes to electric vehicles.
Ford’s brand-wide EV sales are set to skyrocket in 2022, as this year marks the arrival of the 2022 Ford F-150 Lightning and 2022 Ford E-Transit. Currently, Ford does not have enough manufacturing capacity to meet demand for either vehicle for fleet customers, as Ford Authority reported earlier today. Buyers may have to wait until 2023 at the earliest before receiving their orders.