Demand for the 2022 Ford Maverick proved strong from the very start from both retail and business customers alike, which wasn’t a huge surprise given the pickup’s impressive fuel economy and sub-$20k MSRP. This demand quickly exceeded Ford’s production capacity for the new compact pickup, prompting it to stop taking orders for 2022 Ford Maverick Hybrid pickups, followed by models powered by FoMoCo’s 2.0L EcoBoost I-4 shortly thereafter. Many have been wondering what percentage of total Maverick production consists of each powerplant, however, and now, we have those numbers to share.
A total of 40 percent of the total Ford Maverick pickups produced for the 2022 model year are Hybrids, while 60 percent of that product mix consists of 2.0L EcoBoost I-4 powered models, Ford Maverick Marketing Manager, Trevor Scott, told Ford Authority Executive Editor, Alex Luft, in a recent interview.
Sales Results - USA - Maverick
Through January, Ford has sold a total of 19,771 Mavericks, which means that roughly 11,862 are EcoBoost-powered models, as well as around 7,908 Hybrids. Regardless, the electrified version of the compact pickup proved to be incredibly popular, and actually made up the majority of Maverick sales in January, as Ford Authority reported earlier this month.
Meanwhile, the Maverick Hybrid continues to be one of the most considered electrified vehicles on the market, even though it is effectively sold out until the 2023 model year. The Maverick is in such high demand that it was actually one of the top 20 fastest-selling used vehicles in January, while many are being flipped for profit. Those that want to order a 2023 Maverick will be able to do so when order books open this August, as Ford Authority reported in December, though some existing 2022 orders may also get pushed back to the next model year amid supply constraints.