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Ford OTA Updates To Owners Could Be Banned In West Virginia

Over-the-air (OTA) updates have quickly become a big part of Ford’s future business plan, as well as a way to extend the life of vehicles and continuously roll out new features to owners on a regular basis, from the comfort of their own home. However, that may not soon be the case in West Virginia if a proposed bill – HB 4560 – passes, as it would effectively ban owners from receiving Ford OTA updates, as well as updates from other automotive manufacturers.

The bill aims to ban the direct delivery of Ford OTA updates to customers, to be more specific, though it would allow dealers to perform these updates, which effectively defeats the purpose. Unsurprisingly, the lobby group Alliance for Automotive Innovation – which counts Ford and a number of other automakers among its members  – strongly opposes the bill, according to a letter obtained by Clean Technica.

“Rather than leveling the playing field between dealers and manufacturers, this bill would drastically alter the rights and obligations of automotive manufacturers and their franchised dealers in West Virginia,” the letter reads. “Many of the proposed changes would benefit dealers but would ultimately impose costs and inconvenience on the citizens of West Virginia.”

The bill – which aims to protect dealer interests – specifically notes that OTA updates related to navigation and entertainment systems are excluded. Regardless, OTA updates have become an increasingly popular way to deliver not only new features and bug fixes to vehicles, but also address safety features in some cases.

Ford’s “Power-Up” over-the-air software updates – which began rolling out in the 2021 Ford F-150 and 2021 Ford Mustang Mach-E last year – have been very popular with owners thus far. The automaker expects to have over 32 million OTA-capable vehicles on the road by 2028 and believes that those updates will go a long way in extending product cycles and make frequent mid-cycle refreshes obsolete later on down the road.

We’ll have more on this bill as soon as it’s available, so be sure and subscribe to Ford Authority for 24/7 Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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Comments

  1. Montana Man

    Heh…..that’s fine.
    I wouldn’t care.
    I’d take my truck to the dealership for the no-additional-cost-to-me update, and then leave.
    Or, I’d buy my truck out of state, have it serviced out of state, whatever is necessary to serve up a double-helping of spite to heavy-handed gubmint control over business and American citizens.
    Honestly, though—–such a law, if passed (unlikely), would face immediate and successful challenges by any newly graduated Constitutional attorney, who would cite the recent order by President and Patriot Joe Biden, allowing private citizens the right to repair/service/maintain a vehicle outside of a dealership service facility:

    https://fordauthority.com/2021/07/ford-service-info-may-be-shared-with-new-right-to-repair-order/

    Reply
  2. Montana Man

    Heh…..obsolete before (doubtfully) hitting the governor’s desk.
    Any recently graduated Constitutional attorney would go after that before the ink could dry.
    A recent order issued by not-Former Guy clears the way for Americans to take more ownership in the repair/service/maintenance of their vehicles. I’m 99.9999% certain the same decision would apply to intentional daggonned gubmint innerfurance in Americans updating software themselves to keep their vehicles safe, roadworthy and just fun to drive.
    Good Luck with that, WV!
    https://fordauthority.com/2021/07/ford-service-info-may-be-shared-with-new-right-to-repair-order/

    Reply
  3. Greggt

    Joe Biden, a Patriot……LOL!!

    Reply
    1. Montana Man

      Okay, thanks!

      Reply
  4. David Dickinson

    If Walmart can put my groceries in my car, the dealerships can have an area where you can pull up and get your update at a time of your convenience.

    After watching the debacle in Canada, I don’t want any organization to be able to remotely “touch” my vehicle in any way shape or form. Also, watching Russia roll Ukraine also indicates that a state-sponsored hack could simultaneously “apply brakes” to hundreds of thousands of vehicles at once. No thanks.

    Reply
  5. Gary B kempf

    U all make good points. President Biden tries hard to keep Americans safe and help create jobs through his infrastructure bill but Mr. DD makes a good point about what happen in Canada. God Bless America and our DEMOCRACY…

    Reply
  6. Mister Ron

    The government and corporate America already has invaded too much of our private space. The intelligent move for Ford would be to allow the consumer the option to opt-in or opt-out of the remote access! Just another way for the federal government to spy on it’s citizens…

    Reply
  7. Gene

    This last reply of Mr Biden wanting to help us my gas has doubled groceries everything else has gone up so I don’t see where he’s helping us and I believe we should have updates automatically to our vehicles

    Reply
  8. Jim

    You already have the option to turn off the auto updates in the Sync system on the Mach-E.

    But forcing me to have to go to the dealership and waste my time getting something done that every smartphone in the world already does seems kind of silly….

    Or should we have to go to the phone store and have them updated too?

    Reply
  9. Dave Mathers

    It must be the water In West Virginia that’s causing this. After all Joe Manchin hails from WV!!

    Reply

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