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Hybrid Made Up Majority Of Ford Maverick Sales In January 2022

One of the most desirable aspects of the recently launched Ford Maverick – aside from its low starting price – is the fact that The Blue Oval opted to outfit the compact pickup with a standard hybrid powertrain, a decision that allows it to boast some extremely impressive EPA fuel economy ratings. Naturally, new car buyers reacted positively to that news, and quickly placed orders for them, to the point where Ford stopped taking orders for hybrids in late last year. Now, the automaker’s decision has seemingly resulted in the hybrid taking a clear majority of total U.S. Maverick sales for January 2022.

Ford Maverick

Sales Results - January 2022 - USA - Ford

MODELJAN 2022 / JAN 2021JANUARY 2022JANUARY 2021
BRONCO* 8,101*
BRONCO SPORT-22.72% 6,2218,050
E-SERIES-28.26% 2,1783,036
ECOSPORT-49.00% 2,2354,382
EDGE+7.58% 7,3556,837
ESCAPE+17.25% 13,12011,190
EXPEDITION-7.52% 4,7255,109
EXPLORER-10.17% 16,25518,095
F-SERIES-8.56% 50,54355,276
GT-42.86% 47
HEAVY TRUCKS+8.49% 1,0861,001
MAVERICK* 6,513*
MUSTANG+31.15% 5,6714,324
MUSTANG MACH-E+895.80% 2,370238
RANGER-14.18% 5,2376,102
TRANSIT-34.32% 4,9257,498
TRANSIT CONNECT-37.87% 1,2522,015
FORD TOTAL+1.44% 137,791135,837

Sales Results - January 2022 - USA - Lincoln

MODELJAN 2022 / JAN 2021JANUARY 2022JANUARY 2021
AVIATOR-32.13% 1,3161,939
CORSAIR+5.00% 2,1202,019
NAUTILUS-20.46% 1,3841,740
NAVIGATOR-32.10% 9201,355
LINCOLN TOTAL-25.85% 5,7407,741

Sales Results - January 2022 - USA - FMC Totals

BRANDJAN 2022 / JAN 2021JANUARY 2022JANUARY 2021
FORD TOTAL+1.44% 137,791135,837
LINCOLN TOTAL-25.85% 5,7407,741
FMC USA TOTAL-0.03% 143,531143,578

Last month, The Blue Oval moved 6,513 Ford Maverick pickups, 3,549 of which were hybrid models. That 54 percent slice of the pie represented the first time the partially electrified variant outsold its entirely gasoline powered counterpart, as the first hybrids rolled off dealer lots in late November. Regardless, it’s a sign that Ford is at least starting to fulfill the backlog of hybrid orders it has compiled thus far, although some examples sold were probably a part of dealer stock too. That said, demand likely dictated that any Maverick sitting on a dealer lot was far more likely to boast the Ford 2.0L EcoBoost I-4, which is currently the only other powertrain offered. While the ongoing chip shortage undoubtedly depressed sales in January, the compact pickup outsold a surprisingly number of its stablemates, having best vehicles like the Ford Expedition, Ford Ranger, and Ford Transit last month.

Ford Maverick

As Ford Authority recently reported, all examples of the Ford Maverick are essentially spoken for, as the automaker stopped taking orders for EcoBoost models last month. Going forward, most units produced likely have buyers already waiting to take them home, and the ones that are destined for dealer stock will probably turn over in less than a week, if past results are anything to go by. Unless something drastic occurs, interested buyers will have to wait until August to order the compact pickup, as that is when order banks for the 2023 model are expected to open up.

We’ll have more on the Maverick soon, so subscribe to Ford Authority for the latest Ford Maverick news and continuous Ford news coverage.

Ed owns a 1986 Ford Taurus LX, and he routinely daydreams about buying another one, a fantasy that may someday become a reality.

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Comments

  1. Fred Mann

    Waiting for our 2022 Ford Maverick x l t

    Reply
  2. Janice Rudolf

    we are also waiting; trying to be patient. Ordered August 2021

    Reply

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