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Lincoln Corsair Sales Move Up To Third In Segment During Q1 2022

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Lincoln Corsair sales decreased in the U.S. while increasing in Canda and Mexico during the first quarter of 2022.

Lincoln Corsair Sales - Q1 2022 - United States

In the United States, Lincoln Corsair deliveries totaled 6,944 units in Q1 2022, a decrease of about 2 percent compared to 7,114 units sold in Q1 2021.
MODEL Q1 2022 / Q1 2021 Q1 2022 Q1 2021
CORSAIR -2.39% 6,944 7,114

Lincoln Corsair Sales - Q1 2022 - Canada

In Canada, Lincoln Corsair deliveries totaled 548 units in Q1 2022, an increase of about 14 percent compared to 481 units sold in Q1 2021.
MODEL Q1 2022 / Q1 2021 Q1 2022 Q1 2021
CORSAIR +13.93% 548 481

Lincoln Corsair Sales - Q1 2022 - Mexico

In Mexico, Lincoln Corsair deliveries totaled 64 units in Q1 2022, an increase of about 33 percent compared to 48 units sold in Q1 2021.
MODEL Q1 2022 / Q1 2021 Q1 2022 Q1 2021
CORSAIR +33.33% 64 48

Competitive Sales Comparison (USA)

Lincoln Corsair sales decreased two percent to 6,944 units during the first quarter of 2022, placing the small luxury crossover in third out of 11 competitors. The pack was led by the Lexus NX with a 30 percent decrease to 10,109 units. The Acura RDX followed in second, with a 32 percent decrease to 7,878 units, with the Corsair placing third.

The Audi Q3 tanked 40 percent to fourth place with 5,236 deliveries while the Buick Envision came fifth with a 61 percent decrease to 4,118 units. The rest of the segment contenders posted less than 4,000 deliveries each.

Sales Numbers - Luxury C-Segment Crossovers - Q1 2022 - USA

MODEL Q1 22 / Q1 21 Q1 22 Q1 21 Q1 22 SHARE Q1 21 SHARE
LEXUS NX -30.10% 10,109 14,462 20% 18%
ACURA RDX -32.16% 7,878 11,612 15% 14%
LINCOLN CORSAIR -2.39% 6,944 7,114 14% 9%
AUDI Q3 -38.94% 5,236 8,575 10% 11%
BUICK ENVISION -60.69% 4,118 10,476 8% 13%
VOLVO XC40 -31.31% 3,987 5,804 8% 7%
CADILLAC XT4 -32.14% 3,701 5,454 7% 7%
MERCEDES-BENZ GLB-CLASS -50.23% 3,524 7,081 7% 9%
MERCEDES-BENZ GLA-CLASS -54.54% 2,444 5,376 5% 7%
BMW X1 -44.48% 2,203 3,968 4% 5%
BMW X2 -37.55% 835 1,337 2% 2%
TOTAL -37.26% 50,979 81,259

The performance nets the Corsair a 14 percent segment share, up five percentage points from the year-ago quarter. The segment-leading NX earned 20 percent, up two percentage points, while the RDX saw 15 percent, up one percentage point. The Q3 was the first to see a decline, with ten percent share, down one percentage point from the year-ago quarter. It was followed by the Envision which saw eight percent, down five percentage points. The Volvo XC40 also earned an eight percent share, up one percentage point from the year-ago quarter. The rest of the segment contenders posted a share of seven percent or less.

Sales Numbers - MBZ C-Segment Crossovers - Q1 2022 - USA

MODEL Q1 22 / Q1 21 Q1 22 Q1 21 Q1 22 SHARE Q1 21 SHARE
MERCEDES-BENZ GLB-CLASS -50.23% 3,524 7,081 59% 57%
MERCEDES-BENZ GLA-CLASS -54.54% 2,444 5,376 41% 43%
TOTAL -52.09% 5,968 12,457

Combining the two Mercedes-Benz offerings in the segment gives the German automaker a combined 5,968 deliveries for a 13 percent segment share, still lower than the 14 percent earned by the Corsair.

Sales Numbers - BMW C-Segment Crossovers - Q1 2022 - USA

MODEL Q1 22 / Q1 21 Q1 22 Q1 21 Q1 22 SHARE Q1 21 SHARE
BMW X1 -44.48% 2,203 3,968 73% 75%
BMW X2 -37.55% 835 1,337 27% 25%
TOTAL -42.73% 3,038 5,305

Meanwhile, combining the two BMW entries in the space results in 3,038 units for a six percent share, well below the Corsair’s 14 percent.

The compact premium crossover segment (premium crossover C-segment) contracted 37 percent to 50,979 units during the first quarter of 2022, meaning the Corsair outperformed the segment average. In addition, it’s worth highlighting that the Corsair reported the smallest sales decline in the segment.

The Ford Authority Take

The decline in Q1 2022 Lincoln Corsair sales should come as no surprise as a result of ongoing constraints at the supply chain level, including but not limited to the ongoing microchip shortage, which is expected to continue for another few months. This circumstance has had a massive impact on automobile production during the last two years, resulting in substantial production cuts that then translate to near record-low inventory, record-low incentives, and record-high new vehicle prices. In fact, Lincoln parent company FoMoCo has been forced to idle a number of its plants due to these shortages. As such, it should come as no surprise that the segment saw a not-so-insignificant 37 percent contraction.

Even so, the Corsair still managed to outperform its rivals by showcasing the smallest decrease within the segment by sales volume.

It’s also worth noting that all four of Lincoln’s utility models posted a decrease during the first quarter of 2022 as a result of the aforementioned supply constraints.

Sales Numbers - Lincoln Utilities - Q1 2022 - USA

MODEL Q1 22 / Q1 21 Q1 22 Q1 21 Q1 22 SHARE Q1 21 SHARE
LINCOLN CORSAIR -2.39% 6,944 7,114 36% 30%
LINCOLN NAUTILUS -5.27% 5,089 5,372 27% 23%
LINCOLN AVIATOR -18.39% 4,967 6,086 26% 26%
LINCOLN NAVIGATOR -55.55% 2,148 4,832 11% 21%
TOTAL -18.18% 19,148 23,404

About The Numbers

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Comments

  1. fjdietz

    Any breakdown available on 2021 and 2022 sales of the Corsair GT (PHEV)? VS other compact SUV PHEV models? Thanks

    Reply
  2. Tim

    Maybe dealer gouging on the price may have something to the decline in sales.

    Reply
  3. Ed

    My 2022 Corsair Grand Touring is, so far, one of the best vehicles I’ve ever owned. Daily commute is all-electric. Only using gasoline when making longer trips, so averaging over 63mpg in these first 2800 miles on the odometer.

    Reply

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