In the past few weeks, a number of companies have purchased all-electric Blue Oval vehicles to add to their respective fleets, including Penske Truck Leasing and Frito Lay, both of which ordered recently placed an order for 750 and 41 Ford E-Transit vans, respectively, while Sunbelt Rentals has already ordered 700 Ford F-150 Lightning pickups, too. Now, after dominating the compact pickup segment in Q1 2022, we can add the Ford Maverick to that list, as pest control company Terminix just announced that it has purchased 90 2022 Ford Maverick Hybrid pickups.
The move comes as Terminix plans to transition its entire sales fleet – which represents around 20 percent or roughly 2,000 vehicles in its total fleet – to hybrids by 2023. However, supply chain constraints including the semiconductor chip shortage have made reaching that goal more difficult, though the company still plans on electrifying most of its sales fleet over the next year or so.
“We wanted to order more units but because of the OEM allocations, weren’t able to transition as many vehicles over to hybrid as we wanted to,” said Kate Tooley, director of fleet strategy & operations at Terminix. “There may be a few left to transition in 2024 based on lifecycles, but 90 percent should be fully transitioned by 2024. Managers in the field have lower upfit vehicles, so it gave us the flexibility to pilot hybrid pickups. If the Maverick meets all of the requirements, we will plan to order more for model-year 2023 and bring in that hybrid to our field fleet, not just sales.”
Terminix has already taken delivery of some 2022 Ford Maverick Hybrid pickups, with more on the way in Q2. The company has admittedly considered all-electric pickups, but still has a few apprehensions in terms of what’s currently available. “The viability for a work truck is extremely limited, but the EV work trucks also don’t have the bed space to upfit with the tools and materials technicians need in the field,” Tooley explained. “Everyone is afraid of the range of EVs and whether they’ll be able to meet their service needs. The current EV capabilities will allow us to meet our routes; it’s just a matter of finding one we can put our equipment in.”