Ford Authority

Ford Kuga Once Again Europe’s Most Popular PHEV

The Ford Kuga PHEV has remained a popular option in Europe since its launch, finishing out 2021 as that region’s best-selling plug-in hybrid, recording a second-place finish there in the month of February, and climbing back up to first on the sales charts in March. Now, the Ford Kuga PHEV has retained its spot atop the sales charts after a weak April for both hybrid and all-electric vehicles in Europe, according to the latest data from automotive market research firm JATO Dynamics.

Ford sold a total of 3,413 units of the Kuga PHEV in April, which represents a 19 percent decline year-over-year, but that was still good enough to place it atop all plug-in hybrid sales in Europe. The Kuga beat out the second-place Mitsubishi Eclipse Cross by a few hundred units, as well as the Volvo XC40, Peugeot 3008, BMW X1, Jeep Compass, BMW X5, Volvo XC60, Lynn & Co 01, and BMW Series 3, too. These strong sales are part of the reason why Ford plans to continue making hybrid models for the foreseeable future, even amid its major EV pivot.

Meanwhile, total European new vehicle sales dropped 20 percent last month to 821,000 units, while year-to-date new vehicle registrations plunged 13 percent to 3.55 million units, the second lowest result since at least 1991. For the first time since April 2020, electrified vehicles also declined in terms of sales, by 1.4 percent to 154,219 units. As has been the case for some time now, experts blame these declining sales on continued supply chain constraints that have hampered automotive production for over two years now.

In the U.S., the Ford Escape PHEV – a rebadged version of Europe’s Kuga – launched in America back in September following multiple delays, and will also arrive in Australia this spring. These delays began following the Kuga PHEV’s stop-sale and recall in Europe before supply chain issues including the semiconductor chip shortage complicated matters even further and forced a number of other delays that ultimately pushed the Escape PHEV’s launch back to the fall of 2021.

We’ll have more on the Kuga soon, so be sure and subscribe to Ford Authority for more Ford Kuga news and continuous Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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  1. Michael

    If Ford made enough Escape PHEVs, they would be the best selling PHEV in North America as well. And not all top of the line Titanium models, optioned out, where people cannot afford them, or get a better deal taking their money somewhere else.

  2. John Addy

    It is a pity then they are unable to supply
    New kugas to order I have been waiting 6 months with no sight of a delivery date.


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